Research shows finding the best price is the most time-consuming part of planning travel for Canadians
Expedia unlocks new path to save travellers time and money through the Add-On Advantage
TORONTO, June 20, 2018 /CNW/ -- Today Expedia ® announced the launch of the Add-On Advantage, the newest way for travellers to save time and money on travel. A new study1 commissioned by Expedia found that, for the majority of Canadians, the most time-consuming part of planning a trip is finding the best price on transport and accommodations (75%). The Expedia Add-On Advantage aims to give that time back to travellers by providing access to hotel discounts up to 50 per cent off. Travellers simply book a flight, car or package on Expedia.ca and return any time before the trip starts to book a discounted hotel.
According to survey results, an overwhelming number of Canadians (80%) feel that getting a great deal was of high importance for each and every holiday they booked, and are twice as likely to spend time researching travel (86%) each month than planning ahead for retirement (45%). Expedia wants to make finding a deal and peace of mind easier.
Aaron Price, Senior Vice President of Global Marketing at Brand Expedia, comments: "Packages are still a great way to save, but we recognize it isn't always the easiest or most convenient way for travellers to book. A recent study2 shows more than 40 per cent of Canadians prefer to book their flight first. The launch of the Add-On Advantage is yet another example of how we are listening to our travellers and helping to bring their next trip within reach. No longer will they need to visit multiple sites when they know they're getting guaranteed access to discounts on accommodation simply from booking a flight, car or package. Better yet, it takes away the pressure of planning and paying for everything up front."
How to save with the Add-On Advantage:
- Travellers simply book a flight, car, or package to any destination on Expedia.ca
- Hotel savings on select properties are instantly unlocked up until the start of their trip
- The hotel stay needs to occur within the travel dates of the flight, car or package purchase
Results of the study clearly showed that Canadians are, above all, major planners and deal seekers when it comes to travel3:
- Over 80 per cent of Canadians from the Atlantic provinces spend the majority of their vacation planning time looking for the best deal.
- Over 30 per cent of Canadians spend more than ten hours researching a vacation.
- Almost half of respondents (45%) indicated they didn't want to rush booking a trip due to the level of importance and consideration needed.
- Nearly half of Quebecers (47%) indicated they spend most of their time reading travel reviews.
- Twenty-five per cent of Quebecers spend time looking for inspiration on social media – the highest group within Canada.
- After finding a deal, 56% of Albertans will likely tell their friends and family about their exciting discovery.
For more details on how to maximize savings with the Add-On Advantage, please visit the Brand Expedia Canada Travel Blog and the info page.
About Expedia
Expedia is one of the world's largest full-service travel sites, helping millions of travellers per month easily plan and book travel. Expedia aims to provide the latest technology and widest selection of top vacation destinations, affordable airfare, hotel deals, car rentals, destination weddings, cruise deals and in-destination activities, attractions, services and travel apps. ©2018 Expedia, Inc. All rights reserved. Expedia and the Airplane logo are either trademarks or registered trademarks of Expedia, Inc. in the U.S. and other countries. Other product and company names mentioned herein may be the property of their respective owners. Visit our web site https://www.expedia.ca or use our mobile app to book cheap flights, hotels, and packages.
Notes to editors:
1 The 2018 vacation research study was conducted on behalf of Brand Expedia by Leger. The survey was conducted online from May 23-28, 2018 among 1,500 Canadian respondents.
2 The 2018 Airplane and Hotel Etiquette Survey was conducted on behalf of Brand Expedia by Northstar Research Partners. The survey was conducted online from February 22- March 19, 2018, among 18,229 respondents from across 23 countries. For the Canadian specific data, a sample of 1,000 random adults who travelled by airplane and stayed in a hotel in the past year were surveyed. Those that had not travelled by air or stayed in a hotel were disqualified.
3 The 2018 vacation research study was conducted on behalf of Brand Expedia by Leger. The survey was conducted online from May 23-28, 2018 among 1,500 Canadian respondents.
SOURCE Expedia.ca
For further information: For further information or to schedule an interview, contact: Mary Zajac, Expedia Canada, [email protected], (416) 202-8736., http://www.expedia.ca
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