Reflector Entertainment: multiplatform creation, production and distribution - A new company from Guy Laliberté and Alexandre Amancio

MONTREAL, May 25, 2017 /CNW Telbec/ - Reflector Entertainment, a Lune Rouge company, was launched today. Co-founded by Alexandre Amancio and Guy Laliberté, Reflector Entertainment is a multiplatform business that develops intellectual property in Quebec, with a view to distributing it internationally and reaching a wide-ranging audience. Movies, television series, video games, novels and comic books are just some of the platforms Reflector will be using to bring its worlds and creations to life.

Founded more than a year ago, Reflector is helmed by Alexandre Amancio (former creative director of Assassin's Creed Revelations and Unity) and Guy Laliberté. By joining forces, they have enabled the rapid development of multiplatform ideas and concepts, some of which are already in production.

According to Alexandre Amancio, what makes Reflector unique is "the creation of original content across a wealth of tandem and complementary platforms, under the guidance of a creative brain trust." He explained that "several agreements have already been signed with major industry players, and we will be unveiling a number of new Storyworlds in the near future." Reflector has entered into a partnership with Unity Technologies, developers of the high-performance game engine, and is currently developing a project with global independent studio Entertainment One.

Guy Laliberté added, "Quebec's prime asset is its creativity. Reflector Entertainment is the embodiment of this unique strength that sets us apart. Our partnership aligns with the mission of Lune Rouge, which aims to support the next generation of entrepreneurs. We have the best resources and are developing worlds here in Montreal, intended for an international market."

More than 150 positions to be filled
Located at Maison Alcan in the heart of Montreal, Reflector Entertainment is currently seeking more than 150 employees in the gaming and creative development fields.

About Reflector Entertainment
Reflector Entertainment is a cross-platform company committed to creating and distributing next-generation content for global audiences.  A division of Lune Rouge, Reflector Entertainment was founded by Cirque du Soleil Founder Guy Laliberté and video game developer, producer/writer/director Alexandre Amancio. Located in Montreal, Quebec, Reflector Entertainment brings to life immersive and interconnected universes that continue to evolve long after they have left the studio. 


SOURCE Reflector Entertainment

For further information: Nathalie Bergeron, 514-916-7782,; Alex Lainesse,


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