Over 1200 stores under Loblaw Company, Safeway and Longos banners
to carry Marley Coffee® blends starting this summer
MISSISSAUGA, ON, July 31, 2014 /CNW/ - The RealCup® brand portfolio of single-serve capsules will see expanded distribution next month with three major Canadian grocery chains signing on to carry Marley Coffee® (OTCQB:JAMN) in the RealCup® brand of capsules. RealCup® brand is an independent single-serve beverage launched by Mother Parkers Tea & Coffee.
Six of the most popular Marley Coffee® blends will be available in Loblaw market and discount banners across Canada in October. Safeway will be the first grocery chain in western Canada to offer the popular products. One Love is 100% Ethiopia Yirgacheffe, Lively Up is a medium dark Espresso roast with hints of buttery caramel and sweet cocoa. Smile Jamaica is the Marley Coffee® brand signature blend, comprised of a minimum 20% Jamaica Blue Mountain® coffee. Loblaw market stores will also carry Get Up, Stand Up, a mild, yet sweetly balanced blend that is bright, floral and smooth with a hint of lemon grass, Buffalo Soldier, an earthy blend of 100% Rainforest Alliance Certified™ beans that is sultry, smoky and deliciously smooth, and Catch a Fire, which pairs subtle notes of dark chocolate with the sophisticated heat of chili peppers for a tantalizing taste. Loblaw discount banners will also add Buffalo Soldier. One Love, Lively Up, and Get Up, Stand Up will also be available in 26 Longos stores beginning in late August. Loblaw, Safeway and Longos join the Sobeys and Metro grocery chains in offering Marley® coffee in RealCup™ single-serve capsules across Canada.
"We are very excited to see the immediate benefits of our partnership with Mother Parkers and their RealCup® brand of capsules," said Rohan Marley, founder and Chairman of Marley Coffee. "Canadians from coast to coast will now be able to enjoy the benefits of the unique filter in the RealCup® capsules that gives all of the Marley Coffee® blends a truly authentic taste in a single-serve capsule brew. Taste and quality are the hallmarks of our brand and we are looking forward to moving our coffees to the recyclable EcoCup™ capsule next year which will add an important level of sustainability to our capsule products."
"With our recent independent testing that confirms the RealCup® capsule with our Flavour Max™ filter delivers a fuller-bodied, more flavorful cup of coffee compared to the leading brand, Canadian retailers have been eager to list brands in the RealCup® capsule format, like Marley Coffee®, as they know there is a unique point of difference that consumers will respond to," added Jerry Gilbert, Vice President of Retail Sales for Mother Parkers.
ABOUT REALCUP® BRAND SINGLE-SERVE CAPSULES
RealCup®capsules are designed for use with K-Cup® compatible single-serve brewers. RealCup® single-serve capsules are developed and manufactured by Mother Parkers Tea & Coffee, one of the largest independent coffee and tea manufacturers in North America. The company combines state-of-the-art technology and new product innovation with more than 100 years of quality and service excellence to deliver an exceptional beverage experience in mainstream and specialty coffee, tea, and complementary beverages. A leader in the independent single-serve beverage industry, the RealCup® brand strives to bring sustainability, choice, value and quality to the consumer, both through their partner brands and through flexible licensing agreements.
ABOUT MARLEY COFFEE
Marley Coffee® (corporate name Jammin Java Corp., OTCQB:JAMN) is a US-based company that provides premium, artisan roasted coffee to the grocery, retail, online, service, hospitality, office coffee service and big box store industry. Under its exclusive licensing agreement with 56 Hope Road, the company continues to develop its coffee lines under the Marley Coffee® brand. Marley Coffee is a fully reporting company quoted on the OTCQB under the symbol JAMN. Learn more at www.MarleyCoffee.com, visit the corporate website at www.JamminJavaCorp.com, join us on Facebook at http://www.facebook.com/MarleyCoffee, and follow us on Twitter at http://twitter.com/marleycoffee.
MARLEY COFFEE®, REALCUP® BRANDS, MOTHER PARKERS TEA & COFFEE INC., HAVE NO AFFILIATION WITH KEURIG GREEN MOUNTAIN INC., KEURIG® OR K-CUP®. KEURIG® and K-CUP® are registered trademarks of KEURIG GREEN MOUNTAIN INC.
For further information: Media Contact: Kerry Morgan, 905-273-2491; Sales Contact: Melanie Ingram, 905-273-2610