CALGARY, Dec. 30, 2013 /CNW/ - RBC delivered on its commitment to
Southern Alberta communities by donating more than $190,000 in 2013.
Funds donated provide assistance to organizations in areas such as
education, financial literacy, environment, athletics and the arts.
"RBC is focused on improving the lives of Albertans, where it matters,"
says Mark Brown, regional vice president, Alberta South. "Through these
donations, we are working to make a real difference to the people,
places and communities we serve.
We focused on two key social issues in 2013 - improving the lives of
children and youth, and water conservation efforts," Brown says.
In October, RBC announced a five-year, $100 million dollar commitment to
improve the well-being of at least one million kids and youth in
Canada. The Believe in Kids pledge is about addressing the needs of the whole child - mind, body
and spirit alike - and includes support for a wide range of arts,
education, sports, wellness and employment programs.
RBC also continued its commitment to the RBC Blue Water Project, a 10-year global pledge of $50 million to help conserve and provide
access to clean water.
"Water conservation continues to be one of the most significant
environmental and economic issues in the world today," Brown adds.
Organizations in Southern Alberta and surrounding areas that received
funding in 2013 include:
Medicine Hat College, Medicine Hat
Helen Schuler Nature Centre, Lethbridge
Lethbridge Symphony Association, Lethbridge
YWCA Lethbridge, Lethbridge
RBC also responded to the Southern Alberta Floods crisis in June,
contributing an initial $125,000 to the Canadian Red Cross and
subsequently making a donation in recognition of over 5,600 volunteer
hours in support of disaster relief efforts.
RBC supports a broad range of community initiatives through donations,
sponsorships and employee volunteer activities. In 2013, we contributed
more than $100 million to causes worldwide, including donations and
community investments. Organizations interested in applying for funding
in 2014 can visit http://www.rbc.com/community-sustainability/ for more information.
Royal Bank of Canada (RY on TSX and NYSE) is Canada's largest bank as
measured by assets and market capitalization, and is among the largest
banks in the world, based on market capitalization. We are one of North
America's leading diversified financial services companies, and provide
personal and commercial banking, wealth management services, insurance,
investor services and capital markets products and services on a global
basis. We employ approximately 79,000 full- and part-time employees who
serve more than 15 million personal, business, public sector and
institutional clients through offices in Canada, the U.S. and 44 other
countries. For more information, please visit rbc.com.
SOURCE: RBC Calgary
For further information:
Advisor, Corporate Communications