Leather goods and accessories line created for iconic American brand
ST. LOUIS, MO, Feb. 12, 2013 /CNW Telbec/ - Red Label Accessories, a fashion consulting firm, is pleased to announce the launch of their Rawlings Red Label and Rawlings Vintage America lines—a new luxury lifestyle brand of leather goods and accessories—at MAGIC and PROJECT trade shows in Las Vegas this February. These lines were specially created as part of the recent licensing agreement with Rawlings, an iconic American athletics brand since 1887.
Founded in June 2012 by three enterprising friends, Red Label Accessories develops partnerships with established brands to create new and innovative products for the travel and accessories industry. Working closely with Rawlings, Red Label has produced two new lines of leather accessories that expand on the brand's iconic sporting history and embody the spirit of authenticity, innovation, performance, protection and professionalism that Rawlings is known for.
"Red Label wanted to develop luxury products true to the Rawlings brand," said Tony Spielberg, President, Red Label Accessories. "The Rawlings Red Label line merges modern design with Rawlings signature style, while Rawlings Vintage America embodies nostalgia with bespoke craftsmanship."
"We wanted to make sure that we appealed to our target customer from the first pitch and awarded our specially-crafted, limited-edition bags to the 19 Rawlings Gold Glove winners, famous baseball legends and entertainers such as Jerry Seinfeld and Joe Piscopo," continued Tony. "The pieces are functional and offer a trendsetting design that sets them apart from the competition."
These contemporary collections are crafted from premium leather and feature an extensive selection of pieces from wallets and briefcases to travel bags, luggage, backpacks and more. All designed for the stylish, global consumer.
"As manager of the St. Louis Cardinals, I'm always on the road and I need gear that not only looks good, but is also up to the task," said Mike Matheny. "Red Label's new lines do just that, and embody the spirit behind America's favorite pastime."
Red Label has a long-term exclusive North American license agreement to sell these lines and is currently in business development discussions with major national retailers. Rawlings Red Label and Rawlings Vintage America will be available for sale in summer of 2013.
About Red Label Accessories:
Red Label Accessories is a fashion consulting firm founded in 2012 specializing in new product research, development and marketing. The company's principal offerings include an extensive line of premium leather goods and accessories including briefcases, travel bags, duffels, wallets, portfolios, travel kits, messenger bags, luggage and legal bags. Working with iconic brands seeking to expand their product portfolio, and with fashion newcomers looking to launch in a competitive industry, Red Label develops new products with exceptional quality and a timeless appeal. Visit http://www.redlabelacc.com/ for more information.
SOURCE: Red Label Accessories
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