Celebrities lend a hand on the trading floor in support of children's charities across Canada
TORONTO, Dec. 1, 2015 /CNW/ - On Wednesday December 2, entertainment and sports stars will join CIBC (TSX: CM) (NYSE: CM) on the trading floor to help make miracles happen for kids-in-need across Canada.
Last year CIBC Miracle Day raised more than $5.5 million for more than 550 children's charities and this year a star studded cast, along with kids from partner organizations including Regent Park School of Music and the Nanny Angel Network, will be on hand to help raise much-needed funds.
"Every child deserves to have compassion and support in their lives, especially in trying times," says actor Rachel McAdams. Through donations made to the Nanny Angel Network, McAdams' charity of choice, young children who have mothers with cancer will receive the care they need at home while their mothers go through treatment. "Communities are strengthened when we come together to provide the best for children so we can build a better future together," adds McAdams.
|WHEN:||Wednesday, Dec. 2, 2015, 9 a.m. - 1 p.m. EST|
|WHO:||Celebrities & sports stars|
|WHERE:||161 Bay Street, 5th floor, Toronto|
|WHAT:||Special guests and not-for-profit organizations join CIBC to celebrate the 31st annual CIBC Miracle Day.|
In 1984, a Wood Gundy office in Toronto came up with an idea that would ultimately change the lives of children across Canada.
The late Tim Miller and the investment advisors at the 42nd Street branch - named after the famous 42nd Street in New York and located on the 42nd floor of the Head Office - decided to donate their commissions for one day of business to children's charities. For people who count on commissions for their livelihood, giving them up - even if only for one day - was a sacrifice. However, the branch's Investment Advisors were fully supportive of the initiative.
The branch called it Miracle on 42nd Street and raised $163,935 in that first year. While CIBC Miracle Day has grown expeditiously, the original objective has stayed the same: Investing in the lives of children to help prepare them for the future and to make sure that tomorrow's citizens are backed by a strong portfolio of skills and support.
Join the #CIBCMiracleDay conversation on Twitter @CIBC and Facebook (www.facebook.com/CIBC) or follow on Instagram @CIBCNow.
CIBC is a leading Canadian-based global financial institution with 11 million personal banking and business clients. CIBC and our employees are committed to the social and economic development of our communities, with a focus on Kids, Cures and Community. In 2014, CIBC supported over 420 communities across Canada, contributing more than $42 million to 1,780 charitable and non-profit initiatives, including the Canadian Breast Cancer Foundation CIBC Run for the Cure, the CIBC Children's Foundation and United Way. You can find other news releases and information about CIBC on our corporate website at www.cibc.com/ca/media-centre/
About CIBC Miracle Day
CIBC Miracle Day is the annual flagship fundraising event for the CIBC Children's Foundation. On CIBC Miracle Day, CIBC's Capital Markets employees and CIBC Wood Gundy Investment Advisors donate their fees and commissions to organizations that support kids in our communities. Through the efforts of employees and clients $5.5 million was raised in 2014, for a total of nearly $80 million donated to hundreds of children's charities across Canada since 1984. To learn more, visit www.cibc.com/miracleday.
For further information:
Media must pre-register to allow access onto CIBC's trading floor. For more information including timing and to RSVP please contact Olga Petrycki at 416-360-9760, email@example.com or Caroline Van Hasselt at 416-784-6699, firstname.lastname@example.org.