/R E P E A T -- Media Advisory - IBC announces Stratford Rain Barrel Study results/

STRATFORD, PEI, Sept. 14, 2015 /CNW/ - The frequency and severity of extreme weather events are increasing in Prince Edward Island (P.E.I) and across the country. Severe weather events bring with them heavy rains that can overburden municipalities' sewer and stormwater infrastructure, resulting in more water damage for homes and businesses. 

Insurance Bureau of Canada (IBC) is committed to helping communities address increasing water damage, and The Town of Stratford, a growing community of approximately 9,000, is committed to sustainability and climate change adaption through its Official Plan. That's why the two organizations joined forces three years ago to investigate whether the large-scale use of rain barrels by local residents could relieve stress on the town's storm and waste water systems.

The Town of Stratford and IBC kicked off this partnership by giving away close to 1,000 rain barrels to Stratford families. You are invited to join the Town of Stratford and IBC as we release the results of this study.


September 16, 2015
10:00 a.m.


Stratford Town Hall, Council Chambers
234 Shakespeare Dr.
Stratford, P.E.I


Amanda Dean, Vice-President, Atlantic, IBC
David Dunphy, Mayor, Town of Stratford


The release of The Stratford Rain Barrel Study results followed by a media availability.

About Insurance Bureau of Canada
Insurance Bureau of Canada (IBC) is the national industry association representing Canada's private home, auto and business insurers. Its member companies make up 90% of the property and casualty (P&C) insurance market in Canada. For more than 50 years, IBC has worked with governments across the country to help make affordable home, auto and business insurance available for all Canadians. IBC supports the vision of consumers and governments trusting, valuing and supporting the private P&C insurance industry. It champions key issues and helps educate consumers on how best to protect their homes, cars, businesses and properties.

P&C insurance touches the lives of nearly every Canadian and plays a critical role in keeping businesses safe and the Canadian economy strong. It employs more than 118,000 Canadians, pays $6.7 billion in taxes and has a total premium base of $48 billion.  

For media releases and more information, visit IBC's Media Centre at www.ibc.ca. Follow IBC on Twitter @InsuranceBureau and @IBC_Atlantic or like us on Facebook. If you have a question about home, auto or business insurance, contact IBC's Consumer Information Centre at 1-844-2ask-IBC.

SOURCE Insurance Bureau of Canada

For further information: Celyeste Power, Manager, Media Relations, 416-362-2031 ext. 4312 (office), 647-384-9872 (after hours), cpower@ibc.ca


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