Preverco: more committed than ever to being competitive

SAINT-AUGUSTIN-DE-DESMAURES, QC, Jan. 15, 2016 /CNW Telbec/ - Only days away from making its much-awaited recurring presence to the show known as The International Surface Event (TISE) being held January 20-22 in Las Vegas, Preverco is accentuating its efforts to remain the North American reference in the field of hardwood flooring.


More specifically, Preverco is building on its success by improving the operational efficiency of its manufacturing plants. "We are sparing no effort to be the most flexible and efficient enterprise within our industry," underlines General Manager Jean-François Dufresne. "The clients who have paid us a visit over the years will no longer recognize our installations in view of the many changes we have made in the past couple of months. In fact, these improvements should enable us to boost our production capacity by some 30%."

Preverco has been participating in TISE for more than 10 years now. The event serves as an excellent opportunity to demonstrate the Canadian company's expertise in innovation and development. Preverco's Wave and Edge textures, its PreOil finish, and its PRO collection are some of the innovations that have earned the company a choice position in the North American market. "What we want to tell the industry this year," explains Marketing Vice-President Étienne Chabot, "is that we intend to be even more proactive in meeting the demand so that clients can have better access to the products on which we have built our enviable reputation. We are very proud to have the most versatile product offering in the industry."

Improved iPad Application

Preverco is also delighted to announce that the iPad application launched at last year's event has been enhanced as well in response to user comments. This tool is now even easier to use thanks to the addition of such functionalities as paper-free augmented reality, the possibility of creating project lists, the user-friendly sharing of preferred products and a documentation centre. The mobile application is downloadable free of charge from the App Store.

About Preverco

Preverco is more than a flooring manufacturer: we're a creator of inspirational spaces. Each of our cutting-edge products is the result of creativity and rigour. From concept to completion, we ensure that our products fit your projects perfectly, allowing you to create distinctive spaces. Preverco is a leading manufacturer of high‐end hardwood flooring, offering a wide variety of species, colours, widths and appearances, as well as the highest‐quality finishes. All are available in a vast range of platforms to suit your needs. The Preverco reputation for excellent customer service, consistent quality, constant innovation and dependable delivery is unmatched in the industry. For more information about Preverco's complete line of hardwood floors, please visit


SOURCE Preverco

Image with caption: "Logo: Preverco (CNW Group/Preverco)". Image available at:

For further information: Source : Etienne Chabot, Vice President Marketing, Preverco; Information: Stephany Alexia Dubeau, Consultant, Public Relations, Hill+Knowlton Strategies, Telephone: 418-425-0980, Cell: 418-570-0100, E-mail:


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