Prairie Policy Centre gives birth to book about Saskatchewan entrepreneurs

SASKATOON, Dec. 2 /CNW/ - Personal stories of 13 successful Saskatchewan entrepreneurs are told in a new book being launched today by the Prairie Policy Centre (PPC), with a foreword written by Dragon's Den TV celebrity and Saskatchewan entrepreneur, W. Brett Wilson.

Birth of a Boom: Lives & Legacies of Saskatchewan Entrepreneurs, by Suzanne Paschall, is a fresh, diverse, behind-the-scenes look at how Saskatchewan entrepreneurs have succeeded. It's also a proud and inspiring historical account of generations of forebears, mostly immigrants, who came to Saskatchewan and worked hard to create a better life for their families and communities.

Saskatoon-based author Suzanne Paschall introduces the notion that the recent economic "Saskaboom" didn't occur overnight, but has in fact been developing quietly over generations of entrepreneurial activity. "She contends one of the major reasons for the Prairie province's 'new-found' prosperity is the stable and diverse base of job and wealth creation, innovation, and community support that small and medium-sized businesses have contributed over the past century," says PPC Publisher Al Evans.

"It's a very timely book," says Prairie Centre president Dean Gagne. "despite the popular misconception, Saskatchewan has always had more than its share of entrepreneurs. But, it has not always had the policy and regulatory conditions under which entrepreneurial companies flourish, so they leave. I believe Birth of a Boom will help change perceptions and inspire young people to stay in Saskatchewan. That's why PPC will be donating copies of the book to every high school library in the province.

The Wilson Centre for Entrepreneurial Excellence at the University of Saskatchewan is also a partner in the book, and has included it on its upcoming supplemental text list for all students in its program. "Our mission aligns so directly with this book it was impossible not to support it," said Sanj Singh, Director of the Wilson Centre. "These stories are a great way to demonstrate to young entrepreneurs the exciting opportunities right here in our province."

A portion of proceeds from book sales will go to the Canwest Raise-A-Reader program. "We're thrilled to have the support of this great book for our program," said Craig Peterson, Promotions Manager at The StarPhoenix. "It's a highly readable and entertaining book for anyone in this province, or anyone interested in what makes entrepreneurs tick."


For further information: For further information: visit:; Laurel Reich, PPC,

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