Porsche Officially Breaks Ground in Oakville

OAKVILLE, ON, June 7, 2012 /CNW/ - Porsche Centre Oakville officially broke ground today on a new world-class Porsche dealership in Oakville, Ontario that will service the western end of the Greater Toronto Area including Oakville, Burlington, Hamilton and surrounding area.

The ceremony included remarks from the dealership General Manager, Mr. Francesco Policaro, Mayor Rob Burton, Mr. Robert Arnone of R.H. Carter Architects and the CEO of Porsche Cars Canada, Mr. Joe Lawrence.

Located on the south side of the QEW between Bronte Road and 3rd Line, the dealership is scheduled to open its doors in early 2013 and will be the 15th Porsche Centre to open its doors in Canada and the most technologically advanced facility in North America.

"Porsche is an iconic brand and at its heart, an engineering company producing fascination sports cars," said Francesco Policaro, General Manager for Porsche Centre Oakville. "We have designed this Porsche Centre to embody the characteristics of the brand and company respectively. In every detail we are looking to provide a fascinating experience; from the facility to the interaction with the customer".

The facility itself will be just under 5,000 square meters - boasting a 22 vehicle showroom, 18 vehicle indoor parking, Porsche After Sales Service Centre including Porsche Classic Service, Porsche Club Lounge which will include a full gourmet professional kitchen, Porsche Café, Porsche Driver's Selection Boutique, Porsche Kid's Play area, GT3 Cup driving simulator, and a convenient indoor After Sales Reception Area.

"We are thrilled to be breaking ground, officially bringing the Porsche brand to Oakville", said Joe Lawrence, President and CEO for Porsche Cars Canada. "This is a competitive landscape and the Policaro Family are committed to bringing a superior level of service and attention to detail to Porsche owners in this market".


The Policaro Automotive Family employs 296 trained, motivated and inspired employees and is a world-class automotive retail group known for strong performance and excellent customer satisfaction. With 8 automobile franchises embracing 7 automobile brands - Acura, Honda, Hyundai, Lexus, Scion, Toyota and Porsche - they have been building and operating successful automobile dealerships around a single-minded dedication to customer service and the enduring belief in the value of strong relationships with customers, community and their manufacturing partners.


In August 2008, Porsche Cars Canada Limited (PCL), previously operating with the United States as Porsche Cars North America, became a fully-independent subsidiary. It now has complete market and financial accountability as an independent importer and reports directly to Porsche headquarters in Stuttgart, Germany. PCL employs 18 people, who provide Porsche vehicles, parts, service, marketing and training for its 14 Canadian Porsche Centres. Its headquarters are located in Mississauga, Ontario.

Image with caption: "New Porsche Centre Oakville rendering (CNW Group/Policaro Automotive Family)". Image available at: http://photos.newswire.ca/images/download/20120607_C6799_PHOTO_EN_14850.jpg

SOURCE Policaro Automotive Family

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