WINNIPEG, July 19, 2017 /CNW/ - Pollard Banknote Limited (TSX: PBL) ("Pollard Banknote") is pleased to announce it has received an extension for instant ticket printing services with the Oregon Lottery. Under this agreement, Pollard Banknote will continue to provide the Lottery with instant ticket printing, marketing support, and related services until January 15, 2018.
Since 2005, Pollard Banknote has partnered with the Oregon Lottery to help strengthen its Scratch-itsSM instant game portfolio. Pollard Banknote prints a broad range of games for the Oregon Lottery, including extended play games, licensed brands, and holiday offerings.
For more than 10 years, the Oregon Lottery has leveraged some of Pollard Banknote's most innovative print products. In 2012, the Lottery introduced Scratch FX®, a patented Pollard Banknote printing feature that adds sparkling effects to the ticket's design, to the higher price point level—the $20 game, $250,000 Cash. In 2015, the Oregon Lottery chose to use Scratch FX® to enhance the ticket art and add a premium feel to its first $20 game that offered a top prize of $1,000,000, Instant Millionaire.
In 2015, the Oregon Lottery launched a $3 Frogger Scratch-itsSM game—a licensed brand available to lotteries exclusively through Pollard Banknote. Given Frogger's outstanding success in the Oregon market, the Lottery successfully launched a second Frogger game in February of this year. The games have proven to be very popular with Oregon players—both ranking in the Lottery's top 10 best-selling $3 games based on 10-week average sales.
"Like Pollard Banknote, the Oregon Lottery embraces and promotes innovation, making us great partners. Due to their desire to stay on top of industry trends and their willingness to introduce new products, the Oregon Lottery continues to incorporate successful, innovative products into its Scratch-itsSM portfolio," said Brad Thompson, Director, Sales & Marketing, Pollard Banknote. "We are eager to continue working with the Oregon Lottery to identify new opportunities to drive growth and revenue that support Oregon's economic development, watershed enhancement, parks, and education."
About The Oregon Lottery
The Oregon Lottery was created through the initiative petition that was approved by Oregonians in November, 1984 to support economic development and job creation throughout the state. Since it began selling tickets in 1985, the Lottery has become the second largest revenue producer for the state and continues to support good causes in Oregon. Since 1985, the Lottery has transferred over $9 billion to help support public education, economic development, state parks, and watershed enhancement. To learn more, please visit www.oregonlottery.org.
About Pollard Banknote
Pollard Banknote is a leading lottery partner to more than 60 lotteries worldwide, providing high quality instant ticket products, licensed games and strategic marketing and management services for both traditional instant games and the emerging iLottery space of web, mobile and social channels. The company is a proven innovator and has decades of experience helping lotteries to maximize player engagement, sales, and proceeds for good causes. Pollard Banknote also plays a major role in the charitable pull-tab and bingo markets in North America. Established in 1907, Pollard Banknote is owned approximately 73.5% by the Pollard family and 26.5% by public shareholders and is publicly traded on the TSX (PBL). For more information, please visit our website at www.pollardbanknote.com.
Certain statements in this press release may constitute "forward-looking" statements and information, which involve known and unknown risks, uncertainties, and other factors that may cause actual results, performance, or achievements to be materially different from any future results, performance, or achievements expressed or implied by such forward-looking statements. When used in this document, such statements include such words as "may," "will," "expect," "believe," "plan," and other similar terminology. These statements reflect management's current expectations regarding future events and operating performance and speak only as of the date of this document. There should not be an expectation that such information will in all circumstances be updated, supplemented, or revised whether as a result of new information, changing circumstances, future events, or otherwise.
SOURCE Pollard Banknote Limited
For further information: Doug Pollard, Co-Chief Executive Officer, E-mail: [email protected]; John Pollard, Co-Chief Executive Officer, E-mail: [email protected]; Rob Rose, Chief Financial Officer, E-mail: [email protected]; Pollard Banknote Limited, Telephone: (204) 474-2323