Operation Maple News Advisory - "Infectious" original ska music video offers soundtrack for news stories about Drummond
TORONTO, Feb. 15, 2012 /CNW/ - A new video featuring Toronto ska star Dizzy Minott and bestselling author Linda McQuaig offers broadcast news directors an easy way to add some fun and excitement to coverage about the Drummond Commission, whose recommendations for cuts to Ontario's public services will be made public today.
The video is produced by online video company Operation Maple.
"Our goal with the video was, very specifically, to spark people's interest in the Drummond Commission and what it is about," said Operation Maple producer Bert Deveaux. "We approached Dizzy Minott about writing a song, and he came up with a catchy, infectious tune that you simply cannot get out of your head.
"We encourage news directors to use audio and video clips from 'Demolition Don' in any way they see fit," Deveaux said.
The video is available on YouTube at http://www.youtube.com/watch?v=pkbJQicWDdo .
For further information:
Bert Deveaux (416) 901-0121
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