TVOKids encourages more children to add their reading minutes at
TORONTO, Aug. 18 /CNW/ - At 900,000 minutes and counting, children
across the province are closer than ever to reaching one million minutes
of reading as part of the TVOKids Reading Challenge! The excitement is
building after kids read a remarkable 100,000 minutes in one week during
TVOKids Book Week from August 9-13.
With school out for the summer, the TVOKids team wants to keep children
reading in their free time as they work toward the goal of reading one
million minutes. From books and comics to street signs and menus, kids
can always find something to read. After reading, they can visit
tvokids.com and log their reading time. Every minute they record makes
the challenge meter rise! Children who participate in the challenge are
entered to win a weekly book pack, and they can watch their name appear
online when they add minutes at tvokids.com.
During Book Week in The Space, TVO's live, hosted afterschool
program block, on-air hosts Mark and Kara built momentum all week long
by talking to children about books and reading with web polls, games,
book reviews and call-ins.
"Even though it was the middle of summer, the kids embraced our Reading
Challenge. They not only started reading more, they read 100,000 minutes
in one week which is truly amazing!" says Marney Malabar, Executive in
Charge of Production, The Space.
It's not too late for kids to join in the fun of the TVOKids Reading
Challenge. More readers are needed to complete the final 100,000 minutes
and celebrate one million minutes of reading.
TVO is Ontario's public educational media organization and a trusted
source of interactive educational content that informs, inspires and
stimulates curiosity and thought. TVO's vision is to empower people to
be engaged citizens of Ontario through educational media. For more
information, visit tvo.org.
Where to find TVO
Cable channel 2 (channel may vary in some areas), Rogers HD channel 580
(in the GTA), Bell TV channel 265, Shaw Direct channel 353.
For further information: For further information:
416.484.2600 ext. 5550