New offering brings traditional roadside services, available at flat rates, to all Canadians
TORONTO, April 25, 2019 /CNW/ - Onlia Holding Inc., an innovative new digital company that is disrupting the insurance industry with its unconventional approach to road safety, today announced the introduction of its on-demand Onlia Roadside Assistance. The new service provides an additional value add for safety-minded Canadians, building on the brand's recently launched digital auto insurance and Onlia Sense™ safe driving mobile app.
Accessible to Canadians from coast to coast via the Onlia Sense app, Onliasense.ca, or by toll-free number (1-888-456-6542), Onlia Roadside Assistance delivers easy access to straightforward, hassle-free roadside repair and towing services – with no membership fees or sign-up requirements.
The 24/7 service, which bolsters 2,400 on-call trucks, and low average wait times, features Canada-wide service for any standard passenger vehicle – all at affordable, flat rates. Featured services include tire changes, fuel delivery, vehicle unlocking/key retrieval and jump-starts for $79, with towing services starting at $99. To bring this innovative offering to the Canadian market, Onlia has partnered with Sykes® Assistance Services Corporation (SASC), a trusted leader in roadside assistance throughout Canada.
The new product is a value-add extension to Onlia's technologically advanced safe driving mobile app, which seeks to motivate and reward safe driving behaviour. The app uses nudge theory and behavioural economics to educate, and inform, Canadians about how they think about safety and how they act on the road.
"For Onlia, this is another exciting step towards furthering our overall safety mission – reinforcing our commitment to fostering a community intent and making Canada a safer place to live," says Bonny van Rest, Onlia's Chief Marketing Officer. "We continue to test safety concepts through innovative brand actions and create smart, easy-to-access tools, like the Onlia Roadside Assistance product, that work to change the way Canadians approach the concept of safety and insurance."
For more information about the new Onlia Roadside Assistance product, the Onlia Sense app or Onlia's auto insurance offerings, visit www.onlia.ca.
Onlia Holding Inc., through its wholly owned subsidiaries Onlia Agency Inc. & Onlia Services Inc., offers innovative digital insurance and mobile technology products to the Canadian market. Onlia's mission is to create a community around making Canada a safer place, and to provide tools and motivation to facilitate safer behaviours. Launched in 2018, Onlia is a joint venture between Achmea Canada Holding Inc., a wholly owned subsidiary of Achmea B.V. the largest insurance group of the Netherlands, and Fairfax Financial Holdings Limited, a Canadian holding company which, through its subsidiaries, is engaged in property and casualty insurance and reinsurance and investment management. Using proprietary and award-winning technology, Onlia is rethinking the way Canadians approach safety and insurance. Join the community at Onlia.ca and on Facebook, Twitter and Instagram.
For further information: John Bowes, DDB PR, 416-972-5891, [email protected]