Oldcastle BuildingEnvelope® Wins Best In Class Award for Advertising Excellence
27 Jun, 2013, 08:02 ET
SANTA MONICA, Calif., June 27, 2013 /CNW/ - Oldcastle BuildingEnvelope® was awarded "Best In Class" by Architectural Record, a McGraw-Hill publication, through the 2013 Excellence in Advertising Awards program. This recognition was given for outstanding work on the BIM IQ® spread advertisement created by Brian J. Ganton & Associates.
BIM IQ® is a computer-aided, three-dimensional interactive design and energy application for the architectural and construction industry. BIM IQ® allows architects to make a change to the architectural glass selection or mullion design on any given project and then see those changes from any view—interior or exterior—in its exact location, any day of the year. BIM IQ® is available exclusively from Oldcastle BuildingEnvelope®.
"BIM IQ® can help us develop building envelopes designed to accept or reject free energy provided by the external ecosystem, and, as a result, significantly reduce the cost of power required to achieve a comfortable, internal environment," said Ted Hathaway, Chief Executive, Oldcastle BuildingEnvelope®. "As showcased in our advertisement, this powerful design tool takes building information modeling to a new level."
"We are delighted to receive this prestigious award from McGraw-Hill that celebrates the effectiveness of our advertising. This award is additional confirmation that our message is resonating with architects," said Susan Trimble, Vice President Marketing & Communications, Oldcastle BuildingEnvelope®. "We consider it a great honor to receive this Best In Class award from the jury of distinguished architects for Architectural Record's awards program."
Over the past decade, Oldcastle BuildingEnvelope® has been recognized with eight advertising excellence awards. To see the advertisement and learn more about BIM IQ®, visit oldcastlebe.com.
About Oldcastle BuildingEnvelope®—To architects, building developers and owners, contractors, and the entire commercial glazing community, we are the leading North American supplier of products specified to close the building envelope. They include: custom-engineered curtain wall and window wall, architectural windows, storefront systems, doors, skylights, and architectural glass. For more information, visit www.oldcastlebe.com.
Oldcastle BuildingEnvelope® is a subsidiary of CRH plc, one of the top five international building products companies.
Susan Trimble, VP Marketing & Communications
[email protected] (310) 264-4700
SOURCE: Oldcastle BuildingEnvelope
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