Northstar Welcomes New Officer with Outstanding Reputation in Healthcare Marketing
HOUSTON, TX, June 4, 2012 /CNW/ - Northstar Healthcare Inc. today announced that Jin Y. Pyun, member of the board of directors of Northstar, has joined Northstar as its new Chief Marketing Officer.
Since his appointment to Northstar's board of directors last year, Mr. Pyun has actively assisted the company in developing its marketing strategy. "Jin has a tremendous depth and breadth of knowledge in the offline and digital media marketing for professionals and consumers," said Dr. Donald Kramer, Northstar Healthcare Inc.'s Chief Executive Officer "With Jin now joining Northstar full time, he will lead the effort to develop and implement Northstar's direct-to-consumer and channel marketing programs."
Prior to joining Northstar, Mr. Pyun was the Head of Health Categories at AOL and the Director of Strategic Development at WebMD. In addition Mr. Pyun previously served as the Executive Vice President of Sales and Marketing for Remedy Media, an integrated health publisher.
Mr. Pyun has also served as an advisor to various startups and established companies, including Weber Shandwick (healthcare public relations) and Abt Associates (healthcare consulting). In 2010 Jin Pyun founded MyBoosts.com a health and wellness motivation website dedicated to helping people achieve their personal goals by creating personalized incentives. Mr. Pyun remains a board member and CEO of MyBoosts and sits on the board of directors for Carzen.com, a NYC-based consumer automotive research company.
"I feel privileged to complement the wealth of talent at Northstar with my experience in consumer and professional health sales, marketing, and technology," said Jin Pyun.
"As Northstar continues to expand its service portfolio, Jin's experience in healthcare sales and marketing will be invaluable in exploring new service options," said Dr. Kramer. "Jin will be invaluable in helping us reposition Northstar along an innovative path for further growth."
Jin earned his B.A. degree from Middlebury College, as well as an M.B.A. from Duke University's Fuqua School of Business.
About Northstar Healthcare Inc.
Northstar partners with physicians in the ownership and management of ambulatory facilities and healthcare services. Northstar owns and manages interests in three ambulatory surgery centers, two in Houston and the third in Dallas.
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