- Record-breaking sales led by innovative product lineup, including Nissan Micra, Versa Note, Rogue and Infiniti Q50 which continue to raise the bar in their respective segments -
MISSISSAUGA, ON, Nov. 18, 2014 /CNW/ - Nissan Group today announced that as of November 13, 2014, it has reached the milestone of 100,000 Canadian units sold in a calendar year. This historic sales record represents a 27 per cent year-over-year increase and has been achieved in just over 10 months, propelled by the Nissan Group's commitment to provide marketing, dealer support and a strong product line-up - all tailored specifically to Canadians.
"This sales accomplishment was a culmination of several factors: high-quality products offering exceptional value, a totally reinvigorated dealer network, and individually tailored marketing strategies to meet the diverse needs of Canadians," says Christian Meunier, President of Nissan Canada Inc. "I applaud each and every one of NCI's employees and our dealers. Across Canada, Nissan and Infiniti dealers have delivered on their steadfast commitment to welcoming new customers to the Nissan and Infiniti family, and delivering an outstanding ownership experience to our loyal customers."
With a year-over-year increase of 29 per cent, the Nissan brand is asserting its dominance in the competitive entry-level compact segment with the launch of the all-new Nissan Micra, and the continued success of the Versa Note. Individually, Micra and Versa Note are successful, but together the two vehicles grew Nissan's presence in the sub-compact segment by 76 per cent.
"With the new Nissan Micra joining our line-up, Canadians now have several great options to choose from in the hotly-contested entry-level segment – and they are choosing Nissan in record numbers," said Meunier. "As Canadian customers move through their lives and need more room, power or functionality, Nissan has something for everyone."
The Nissan Rogue crossover is the top-selling product in the Nissan portfolio, with 24,359 units sold at the end of October, representing a staggering year-over-year increase of 76 per cent.
2014 is also a banner year for Nissan's all-electric car. Canadian sales of the Nissan LEAF are up 122 per cent with 918 Canadians choosing zero-emission driving so far this year.
The Infiniti brand has also recorded impressive growth thus far this year, and is a crucial catalyst for the company's growth. Infiniti Canada sales are up 13 per cent year-over-year with sales totaling 8,642 at the end of October, led by the QX60 luxury 7 passenger crossover - the Infiniti brand's top-seller with 2,937 units sold during the past ten months. The Q50 sports sedan continues to resonate well with Canadians with 2,821 units sold, an increase of 33 per cent, and with newly redesigned models of both the Q70 and QX80, Infiniti is poised for further growth.
"As we continue to see strong demand for the complete range of our products, we also look forward to welcoming all-new models to our portfolio next year including the Murano crossover, the Maxima sport sedan, and the Nissan Titan truck," says Christian Meunier. "This is an exciting era of change and evolution for Nissan in Canada, and I am proud to continue to lead this team into our next chapter of success."
Information, images and B-Roll of Nissan's full lineup are available at www.media.nissan.ca or upon request.
About Nissan Motor Co.
Nissan Motor Co., Ltd., Japan's second-largest automotive company, is headquartered in Yokohama, Japan, and is part of the Renault-Nissan Alliance. Operating with more than 244,500 employees globally, Nissan sold almost 5.2 million vehicles and generated revenue of 10.5 trillion yen (USD 105 billion) in fiscal 2013. Nissan delivers a comprehensive range of more than 60 models under the Nissan, Infiniti and Datsun brands. In 2010, Nissan introduced the Nissan LEAF, and continues to lead in zero-emission mobility. The LEAF, the first mass-market, pure-electric vehicle launched globally, is now the best-selling EV in history with almost 50% share of the zero-emission vehicle segment.
For more information on our products, services and commitment to sustainable mobility, visit our website at http://www.nissan-global.com/EN/.
About Nissan Canada
Nissan Canada Inc. (NCI) is the Canadian sales, marketing and distribution subsidiary of Nissan Motor Limited and Nissan North America, Inc. With offices in Vancouver (BC), Mississauga (ON), and Kirkland (QC), NCI directly employs 250 full-time staff. There are 184 independent Nissan dealerships, 35 Infiniti retailers and 44 Nissan Commercial Vehicle dealers across Canada. A pioneer in zero emission mobility, Nissan made history with the introduction of the Nissan LEAF, the first affordable, mass-market, pure-electric vehicle and winner of numerous international accolades including the prestigious 2011 European Car of the Year and World Car of the Year awards.
Image with caption: "With a year-over-year increase of 29 per cent, the Nissan brand is asserting its dominance in the competitive entry-level compact segment with the launch of the all-new Nissan Micra, and the continued success of the Versa Note. (CNW Group/Nissan Canada Inc.)". Image available at: http://photos.newswire.ca/images/download/20141118_C4272_PHOTO_EN_8215.jpg
Image with caption: "The Nissan Rogue crossover is the top-selling product in the Nissan portfolio, with 24,359 units sold at the end of October, representing a staggering year-over-year increase of 76 per cent. (CNW Group/Nissan Canada Inc.)". Image available at: http://photos.newswire.ca/images/download/20141118_C4272_PHOTO_EN_8216.jpg
Image with caption: "The Q50 sports sedan continues to resonate well with Canadians with 2,821 units sold, an increase of 33 per cent, and with newly redesigned models of both the Q70 and QX80, Infiniti is poised for further growth. (CNW Group/Nissan Canada Inc.)". Image available at: http://photos.newswire.ca/images/download/20141118_C4272_PHOTO_EN_8217.jpg
SOURCE: Nissan Canada Inc.
For further information: Media contacts: Didier Marsaud, Senior Manager, Corporate Communications, Nissan Canada, Tel: 905-629-6400, Email: [email protected]; Jenn McCarthy, Cohn & Wolfe, Tel: 647-259-3305, Email: [email protected]