NFB's latest iPad app and website The Faith Project launches today

TORONTO, Nov. 19, 2015 /CNW/ - Starting today, the National Film Board of Canada (NFB) interactive iPad app and website The Faith Project offers a unique and intimate look at how seven young Canadians from different backgrounds weave faith into their daily lives. This immersive media experience was conceived by the NFB in collaboration with the Canadian Race Relations Foundation (CRRF), directed by Chris Romeike and written by Shiraz Janjua.

The Faith Project offers users a deeper understanding of the diverse face of religion in Canada today. The articulate, busy young women and men at the heart of The Faith Project view their faith not as an obligation but as a key part of their identity and place in the world. Whether it's smudging or singing, a mandir or a mosque, a Siddur or the Bible, it's clear that spiritual practice is essential to the bustling, stressful daily lives of these young Canadians. As users shuttle between The Faith Project's seven short cinematic portraits, striking commonalities emerge between these personal expressions of faith. The full-screen, intimate experiences facilitated by these platforms allow users to utterly sink in and search—as the practitioners themselves do—for a contemplative orientation in a noisy world. Set in a specifically Canadian context, the website and app also include supplementary content that deepens users' understanding of each subject's faith.

"Being able to observe and understand the significance of faith in the lives of these extraordinary young people has been absolutely inspiring," said NFB producer Lea Marin. "Our hope is that The Faith Project will provide an opening for a much needed conversation about identity, tolerance, and acceptance in Canada, and the world around us."

CRRF Executive Director Anita Bromberg added, "The Faith Project is an amazing tool going live just as we see renewed stresses around faith and belonging. Thanks go out to the young people who allowed us to glimpse into their personal expressions of faith and thereby help us to deepen the conversation as we seek a greater understanding of each other."

Electronic Press Kit: The Faith Project  

SOURCE Canadian Race Relations Foundation

For further information: Anita Bromberg, Executive Director, CRRF, 416 508 9033; Jennifer Mair, NFB Publicist, 416 954 2045


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