70 top women in Canadian business share their collective wisdom through story telling
TORONTO, April 2, 2019 /CNW/ - In a new book, The Collective Wisdom of High-Performing Women, some 70 Canadian business leaders talk about the characteristics of the great leaders who build enduring and successful organizations. They tell honest and impactful stories of leadership moments that have a surprising takeaway: It turns out leadership traits that might once have been seen as feminine flaws are now the ones leaders need.
Published by Barlow Books and available in stores April 23, 2019, this book aims to help one generation of female business leaders pay it forward and empower the next to embrace important leadership characteristics — compassion, honesty, generosity and authenticity – that strengthen organizations rather than undermine them.
These first-person stories, rich with experience, talk frankly about ambition, courage, and the choices Canada's most successful women have made to manage their personal and professional lives. All featured women have participated in The Judy Project, a 16-year-old leadership forum run by the University of Toronto's Rotman School of Management to support the rise to power of women in Canadian business.
"Gathering this compilation of Canadian female business leadership voices, honest and inspirational, was a passion project for everyone who contributed," says Colleen Moorehead, The Collective Wisdom project lead. "Our hope is that this book will be used in organizations and in our communities as a mentoring and storytelling asset to women and girls to celebrate our strengths."
The Collective Wisdom was crowdsourced and funded from past participants of the Judy Project and from corporate book sponsors who believe in investing in diversity and female leadership. The authorship reflects participants and supporters of The Judy Project who shared their selfless wisdom and stories, vignettes, and lessons learned. The collective hope is that future female leaders can embrace their ambition, authentic voice, and "kinder, gentler" leadership attributes informed from others' experiences.
The book was funded by corporate sponsors, including Deloitte, Microsoft, RBC, TD and Ogilvy. Sponsoring organizations of the book have committed to use it to provoke conversations and to support the ascent of women into executive leadership roles in their organizations.
BOOK LAUNCH: A launch and photo opportunity event with our story tellers and Judy Project alumnae will take place on April 10, 2019 from 8:00-10:30 a.m. at the Desautels Hall (Second Floor, South Building) located in University of Toronto's Rotman School of Management (105 St. George Street). Check-in, networking and breakfast will take place from 8:00-9:00 a.m.
About the editor: Colleen Moorehead is Chief Client Officer, Osler Hoskin & Harcourt LLP, responsible for implementing Osler's client-focused business development strategy. She was co-founder of ETRADE Canada and a founder and current Business Director of The Judy Project. She has been recognized with 2015 Catalyst Canada Honours – Business Leader recognizing champions and the Canadian Marketing Hall of Legends, Business Builder 2010 Award.
About The Judy Project: The Judy Project was inspired by the late Judy Elder, a Microsoft Canada executive who was a dynamic visionary and a respected Canadian business leader. It is an executive forum offered by the Initiative for Women in Business at the Rotman School of Management. The program is uniquely designed to support and prepare women who are ascending into executive leadership and C-suite positions.
About Barlow Books: Barlow Books is a new kind of hybrid publisher of non-fiction books. Over the past seven years, Barlow has published over 30 books about business, health and other topics. Based in Toronto, Barlow provides fully integrated publishing services, including editing, design, production.
SOURCE Edelman Public Relations Worldwide
For further information: Sophie Nadeau, National Media Lead, Edelman Canada, [email protected], t: 416-849-8932 | c: 416-910-0850