HANGZHOU, China, June 11, 2012 /CNW/ - Neologic Animation Inc. (OTCBB:NANI),- (The Company) an educational software Company in the People's Republic of China, announced its initial promotional and marketing strategy for its afterschool training website, "Naniya World", for Beijing, Shanghai and Guangzhou.
The "Naniya World" website is designed to support an estimated 100 million primary school students in China who are under staggering pressure to succeed. By adapting Flash games to explain key subject matters, "Naniya World" successfully combines learning and having fun. Designed to be interactive, the game cultivates a student's independent learning capacity as well as develops, and fosters, creative thinking and thought processes.
"The markets of Beijing, Shanghai and Guangzhou are crucial to the success of 'Naniya World' throughout China," said CEO Dr. Hongxiao Zhang. "By focusing our marketing efforts on three main areas, that is Image Promotion, Membership Promotion and Vacation Marketing, we are confident we can capture a sizeable portion of the after-school training market which is expected to reach $47 billion dollars in 2012."
To promote the Image of "Naniya World", the Company intends to partner with influential media outlets that are geared towards children and education. The Company's other marketing strategies include advertising and televising interviews with Early Childhood Education experts, educational athletic activities and other competitions are extremely popular among adults as well as children, and the Company will target shows that include audiences of both.
The Company will also offer Membership Promotions as top prizes in large-scale activity competitions, such as in mathematics, writing and calligraphy. As a sponsor and organizer of such events, other prizes could also include discounted memberships or special vouchers.
To promote the third prong of the Company's advertising strategy, Vacation Marketing will appeal to parents who wish to continue stimulating their child's thought processes during holiday times. The Company intends to offer a low-cost, short-term "taste" of what the overall website will offer.
"Our marketing strategies outlined above and coupled with word-of-mouth advertising through China's large social networks, will ensure "Naniya World" will become the leader of afterschool education programs", states CEO Dr. Zhang.
Forward Looking Statements
Some information in this document constitutes forward-looking statements or statements which may be deemed or construed to be forward-looking statements, such as the closing of the share exchange agreement. The words "plan", "forecast", "anticipates", "estimate", "project", "intend", "expect", "should", "believe", and similar expressions are intended to identify forward-looking statements. These forward-looking statements involve, and are subject to known and unknown risks, uncertainties and other factors which could cause the Company's actual results, performance (financial or operating) or achievements to differ from the future results, performance (financial or operating) or achievements expressed or implied by such forward-looking statements. The risks, uncertainties and other factors are more fully discussed in the Company's filings with the U.S. Securities and Exchange Commission. All forward-looking statements attributable to Neologic Animation Inc., herein are expressly qualified in their entirety by the above-mentioned cautionary statement. Neologic Animation Inc., disclaims any obligation to update forward-looking statements contained in this estimate, except as may be required by law.
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