Nature's Bounty® Canada Inks Sponsorship Deal with SDM Run for WOMEN

Nature's Bounty® Proud to Sponsor the "Finishers Bracelet"

WINNIPEG, Manitoba, April 24, 2014 /CNW/ - Nature's Bounty Canada is delighted to announce its sponsorship of the Shoppers Drug Mart Run for WOMEN series, taking place in 10 cities across Canada this year.

Offering a 5K, 10K and Little Steps Girls 1K run/walk, the Shoppers Drug Mart Run for WOMEN series is intended to raise awareness and funding for mental health issues. Nature's Bounty will be sponsoring the "Finishers Bracelet," which will be given to each of the estimated 12,000 race participants. In addition, the brand will be sending targeted, positive messages of motivation to participants in advance of each city's race, in keeping with Nature's Bounty's positioning of "Be Your Healthy Best."

Kicking off with an event in late April in Unionville, the events continue into early summer with stops in Montreal, Halifax, Vancouver, Ottawa, Winnipeg, Calgary, Quebec City, Edmonton and Oakville. The Shoppers Drug Mart Run for WOMEN is an event surrounding sisterhood, providing a great backdrop for forming memories and bringing together strong women toward a common good.

"Mental health plays an enormous role in creating a state of overall and complete wellness," said Julie-Anne McCallum, Director of Marketing, Nature's Bounty® Canada. "The Nature's Bounty brand is built on the inspirational idea that tells people to be their 'healthy best,' which takes a lot into account. Nature's Bounty wants to play a role in helping people get there. We're honoured to be able to be a part of such a great event."

About Shoppers Drug Mart Run for WOMEN

The Shoppers Drug Mart Run for WOMEN takes place in 10 different cities across Canada. In a word, the Shoppers Drug Mart Run for WOMEN is about having FUN with our sisters! We are bringing women together to have a blast, support each other and inspire, encourage and unite all women who bravely face mental health issues every single day. More than 1 in 3 women will suffer from mental health issues at some point in their lives – it is an issue that needs to be understood so that the stigma can be removed and we can encourage support and help for those women in need. The run consists of a 5K, 10K and Little Girls 1K. You can get all of the event info at www.runforwomen.ca

About Nature's Bounty®

Nature's Bounty® was established over 40 years ago, with the goal of providing the highest quality nutritional supplements. Today Nature's Bounty® continues their commitment to good health, throughout Canada and the world, as a manufacturer and distributor of vitamins, herbal and specialty supplements, made to the highest quality standards. For more information, please call 1-800-665-8820 or visit our website at www.naturesbounty.ca.

Contact:
Julie-Anne McCallum
204.654.5428
[email protected]

SOURCE: Nature's Bounty

http://www.naturesbounty.ca/

http://www.runforwomen.ca/