In-store media specialist, Mood Media to provide music and messaging services to more than 2,200 locations
CHARLOTTE, NC, Jan. 23, 2012 /CNW/ - Mood Media Corporation (TSX:MM/ LSE AIM:MM), the leading in-store media specialist has been awarded the contract to supply a major U.S. based, multi-banner retailer with in-store music and messaging in 2,200 stores across the United States, Canada and Europe. The scope of the contract includes the development of content for music and messaging and the installation of Mood Media's Internet Media Player.
CEO and Chairman of Mood Media Corporation, Lorne Abony said, "TJX has been a Muzak client for many years. As a result of the merger between Mood Media and Muzak, we can now supply the retailer with Mood Media's Internet-delivery platform supported by Muzak's large, reliable service network. We are dedicated to offering all our clients a high-quality media solution that represents great value for retailers."
The producers at Mood Media will work with the retailer's brand representatives to design and build custom playlists of major label music for the retailer's stores. Using Mood Media's suite of online tools, the retailer will be able to edit playlists and manage messaging in real time, and create custom playlists for special events and seasonal promotions.
About Mood Media Corporation
Mood Media Corporation (TSX:MM/ LSE AIM:MM), named Canada's fastest growing company by PROFIT Magazine is a leading in-store media specialist that uses a mix of music, visual and scent media to help its clients communicate with consumers with a view to driving incremental sales at the point-of-purchase.
Operating its two principal divisions, In-Store Media and Retail Point-of-Purchase, Mood Media Corporation works with over 470,000 commercial locations in over 40 countries throughout North America, Europe, Asia and Australia.
Through its subsidiaries Mood Media, Muzak and Mood Entertainment, Mood Media Corporation's products and services reach 100 million people every day in a broad client base including more than 850 U.S. and international brands in diverse market sectors that include: retail, from fashion to financial services; hospitality, from hotels to health spas; and food retail, including restaurants, bars, quick-serve and fast casual dining.
For further information: