TORONTO, April 14, 2015 /CNW/ - Molson Canadian 67 and Golf Canada officially announced today the renewal of their partnership for the 2015 and 2016 golf seasons that will see Molson Canadian 67 return as the official beer of both the RBC Canadian Open and CP Women's Open.
Molson Canadian 67 will be made available at the host courses, including on-site sampling and beer gardens. Molson Canadian 67 has been the lead beer sponsor of Golf Canada's National Men's and Women's Open Golf Championships since 2011, and is renewing the partnership for the next two years.
"We are pleased to partner with Golf Canada this season, for the fifth year in a row," says Jeff Harrop, Senior Marketing Director, Molson Coors Canada. "There is a natural synergy between Molson Canadian 67 and golf as one of our favourite summer activities with a strong social element. Golf Canada is the perfect partner to help bring this connection to life."
As part of the partnership package, Molson Canadian 67 will be supporting Golf Canada's two marquee events this summer as official beer sponsor, including:
RBC Canadian Open
This world-class PGA TOUR event, which is part of the Triple Crown of national golf championships, will host many of the best golfers in the world at Glen Abbey Golf Club in Oakville, Ont. from July 20-26. www.RBCCanadianOpen.com
Canadian Pacific Women's Open
The women of the LPGA Tour will compete for a prize purse of 2.25 million USD at The Vancouver Golf Club in Coquitlam, B.C. from August 17-23. www.CPwomensopen.com.
"Molson Canadian has a rich history of supporting golf in Canada and continues to be a tremendous partner for Canada's National Open Golf Championships," says Gavin Roth, Chief Commercial Officer at Golf Canada. "Golf, summer and a cold Molson Canadian 67 go perfectly together, and with the golf season set to gear up, we're excited to renew our partnership for 2015 and 2016."
Molson Canadian 67 is a premium light beer with a clean, crisp, fresh taste that is specially brewed to 3% ABV and 67 calories per 341ml, and is the perfect complement to any round of golf, especially on the 19th hole.
About Molson Coors Canada
Molson Coors Canada is the Canadian division of Molson Coors Brewing Company, a global brewer with operations in Canada, the U.S., the U.K. and Asia. The company proudly offers some of the most popular brands in Canada with an award-winning brand portfolio that includes Molson Canadian, Coors Light, Molson Export, Rickard's and Molson Canadian 67.
Molson Coors Canada employs 3,000 Canadians, operates seven breweries, including boutique breweries Creemore and Granville Island, and invests in communities from coast-to-coast through its various charitable initiatives and sports and entertainment sponsorships. Molson Coors Canada is committed to promoting its products and events in a responsible manner as part of an active, healthy lifestyle.
Golf Canada – Love Game. Grow the Game.
Golf Canada is the National Sports Organization and governing body for golf in Canada representing close to 310,000 golfers at more than 1,400 member clubs across the country. A proud member of the Canadian Olympic Committee, Golf Canada's mission is to grow participation, excellence and passion in the sport while upholding the integrity and traditions of the game. By investing in the growth of the sport and introducing more participants of all ages to the game, our goal is to be relevant to and respected by all Canadian golf enthusiasts from coast to coast. For more information about what Golf Canada is doing to support golf in your community, visit www.golfcanada.ca.
SOURCE Molson Coors Canada
For further information: or an interview contact: Catherine Flint, Harbinger Communications, [email protected], (416) 960-5100; Dan Pino, Director, Corporate Communications, Golf Canada, (800) 263-0009 x406, (416) 434-5525, [email protected]