Mobility in new PRIAXOR™ DS gets to the root of disease control

MISSISSAUGA, ON, Jan. 10, 2013 /CNW/ - A new highly-mobile active ingredient is making waves in the fungicide market for pulse crops. New PRIAXOR™ DS fungicide leverages the new active ingredient XEMIUM™ to provide consistent disease control and resistance management for Canadian pulse growers.

"This is one of the first times we've seen a fungicide product with the unique ability to redistribute itself on the leaf surface for more continuous and consistent disease control," says Jason Leitch, Fungicide Brand Manager at BASF Canada. "It's the new generation of carboximide chemistry that makes PRIAXOR DS so unique and hard-working to quickly penetrate and bind to the leaf surface."

As one of the active ingredients in PRIAXOR DS, XEMIUM delivers unique mobility for ongoing disease protection throughout the plant life cycle. After just one pass, XEMIUM protects the crop from disease and remains on the plant surface to provide more constant activity on key diseases.

Thomas Eppinga, a grower from Alberta, took part in a research trial of PRIAXOR DS in 2011. He saw the multiple modes of action with one pass as a key differentiator. "A main benefit was the one-time application," says Eppinga. "Summers are really short here, and we don't want to spend all our time on the sprayer."

Since it also contains the active ingredient found in HEADLINE^®- PRIAXOR DS provides the unique AgCelence™ benefits of greener leaves, stronger stems, and higher yields. In grower-applied field trials in 2011 PRIAXOR DS demonstrated an average yield increase of 3 bu/ac over competitor treatments in field peas and 1.5 bu/ac over competitive treatments in lentils. Many growers also noted significant protection against anthracnose in lentils and mycosphaerella blight in field peas.

"Using PRIAXOR DS saved us a grade this year, and the yield benefit was a bonus," says Eppinga. "When we physically pulled plants, there were 17 pods on the [PRIAXOR DS] plants. We pulled one on the check, and there were only three. We knew there would be a huge yield benefit there."

Learn more about PRIAXOR DS by visiting www.agsolutions.ca.

About the BASF Crop Protection division

With sales of €4.0 billion in 2010, BASF's Crop Protection division is a leader in crop protection and a strong partner to the farming industry providing well-established and innovative fungicides, insecticides and herbicides. Farmers use these products and services to improve crop yields and crop quality. Other uses include public health, structural/urban pest control, turf and ornamental plants, vegetation management, and forestry. BASF aims to turn knowledge rapidly into market success. The vision of BASF's Crop Protection division is to be the world's leading innovator, optimizing agricultural production, improving nutrition, and thus enhancing the quality of life for a growing world population. Further information can be found on the web at www.agro.basf.com or follow us on twitter: www.twitter.com/basfagro.

Always read and follow label directions.

XEMIUM and PRIAXOR DS are trade-marks of BASF SE; HEADLINE is a registered trade-mark of BASF SE; AgCelence is a registered trade-mark of BASF Corporation, used with permission by BASF Canada Inc.

© 2013 BASF Canada Inc                                                           

SOURCE: BASF Canada Inc.

Jason Leitch
BASF Canada Inc.
[phone] x 6037
[email protected]

Jo Ann Robinson
ON Communication Inc.
[phone]
[email protected]