Mobilicity expands into Food Basics

Unlimited carrier adds another retail distribution partnership in grocery sector

TORONTO, Nov. 5, 2012 /CNW/ - On the heels of upgrading its network to 4G and announcing that its regular rates plans are 50%-off for a limited time, Mobilicity today announced it has expanded its National Retail Program with Food Basics.

The value-based unlimited wireless carrier has opened full-service kiosks in four Food Basics stores in Toronto.

"Both Mobilicity and Food Basics are all about delivering value to Canadians and the synergies between our brands are tremendous," said Mobilicity Chief Customer Officer Anthony Booth. "Food Basics' customers can get the kind of great deals they've come to expect on groceries on unlimited talk, text and data service - all under one roof."

Today's news reinforces Mobilicity's commitment to growing its national retail distribution, as well as its network of Mobilicity stores across the five markets in which it operates.

About Mobilicity (DAVE Wireless)
Mobilicity, Canada's smart mobile carrier, was created to bring down the cost of wireless with unlimited talk, text and data plans, affordable North American coverage, plus popular handsets and smartphones - without locking customers into contracts or charging extra or hidden fees. Everything Mobilicity does adds up to a better wireless experience, not an expensive one. NOW THAT'S SMART.

Formerly known as Data & Audio-Visual Enterprises Wireless Inc. (DAVE Wireless), the company is led by Obelysk, a diversified Canadian holding company, and Quadrangle Capital Partners, a global investor in the telecommunications and media sectors. Mobilicity was named one of Canada's Top 25 Up and Coming Information & Communication Technology start-ups in 2010 by the Branham Group Inc. Further information about Mobilicity can be found at

SOURCE: Mobilicity

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