'SAMY' Mobile Mall Surpasses 1M Consumer Opt-Ins and 10M Merchant Interactions
LOS ANGELES, Sept. 19, 2012 /CNW/ - MobileBits Corporation (OTCBB: MBIT), provider of the SAMY? mobile direct marketing network, announces key milestones. In less than a year after limited launch, SAMY has surpassed 10 million interactions and over 1 million mobile consumer opt-ins. Interactions are defined as purchase redemptions, offers, loyalty enrollments and campaign deployments. Opt-ins are counted when a mobile consumer downloads the SAMY application and/or acknowledges a subscription to a merchant storefront.
Additionally, SAMY has delivered in excess of 1500 mobile marketing campaigns and maintains a 15-25% redemption rate across all deals viewed.
SAMY (formerly Samy4me) is organically achieving greater than 10% smartphone penetration in Switzerland. That growth has been supported, initially, by more than a thousand merchant locations and 60 individual brands that promote SAMY through traditional in-store marketing, websites, Twitter™ and Facebook™, as well as manage their own mobile storefront content within SAMY.
"This success confirms the product and market entry strategies we have developed, implemented and evolved over the past year", said Walter Kostiuk, Chairman and CEO of MobileBits. "Switzerland is a difficult proving ground with a transient and discerning population. We felt winning there would provide us a strong foundation as we expand our global footprint across several new target regions."
SAMY provides a complete set of tools to connect with, create and manage mobile campaigns, deals, offers, loyalty and rewards to a subscribed mobile consumer.
Businesses are now able to connect with large numbers of targeted mobile customers to help grow their sales through new customer acquisition as well as increased repeat business through loyalty and rewards.
SAMY offers any merchant, retailer or brand their own mobile storefront and cloud-based, back-end controls to manage valuable touch-points to stay continuously connected with customers.
To learn how SAMY can help your business please visit www.samy.net.
To learn about SAMY licensing opportunities email: [email protected].
MobileBits Corporation is a global technology company that strengthens relationships between companies and their audience by enabling exceptional digital experiences. Our direct mobile marketing network 'SAMY' delivers valuable touch-points to mobile devices, which, in turn, drives engagement and loyalty to maximize revenue. Products include SAMY, SAMY4ME and PRINGO CONNECT.
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Email: brian.ehrlich [at] mobilebits.com
Forward-Looking Safe Harbor Statement:
This press release contains forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. By their nature, forward-looking statements and forecasts involve risks and uncertainties because they relate to events and depend on circumstances that will occur in the near future. There are a number of factors that could cause actual results and developments to differ materially from forecasted results. These risks and uncertainties include our ability to: attract end users; attract advertisers; our ability to successfully implement our current long-term growth strategy; as well as product demand, market competition, fluctuations in advertising payouts, delays in website & application development, technical issues beyond our control, reliance on the various platforms that we build applications on, and risks inherent in our operations. For a discussion of these risks and uncertainties, please see our filings with the Securities and Exchange Commission. Our public filings with the SEC are available from commercial document retrieval services and at the website maintained by the SEC at http://www.sec.gov.
SOURCE: MobileBits Corporation
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