Mitsubishi Canada's best-selling nameplate gets a major design overhaul
MISSISSAUGA, ON, Feb. 12, 2019 /CNW/ - Mitsubishi Motors Corporation (MMC) will globally unveil the 2020 model year RVR compact SUV (ASX or Outlander Sport in some markets) at the 89th Geneva International Motor Show*1 to be held March 5th-17th.
Since its launch in 2009, the RVR has sold around 1.32 million units overall in around 90 countries. The biggest markets are North America, Europe, Australia and China. Currently the third-highest selling vehicle offered by MMC, the RVR is key to the company's global strategy. RVR was Canada's top-selling Mitsubishi Motors nameplate in 2018 with 6,229 vehicles sold. Mitsubishi Motors has sold 54,042 Mitsubishi RVRs since it debuted in Canada in model year 2011.
The exterior design has undergone a major overhaul under a design philosophy of "robust & ingenious," which serves as an expression of the MMC's global tagline "Drive your Ambition."
*1. Officially press days are on March 5th and 6th, and it is open to the general public from March 7th to March 17th.
For more information, please see: https://www.gims.swiss/
The RVR is a compact SUV designed for the city, offering wide-ranging versatility that makes it perfect for everything from everyday use to exciting adventures. Its lightweight, compact body combines with an SUV commanding driver sightline to give the RVR excellent handling and easy drivability.
For the Canadian market, RVR is available with a choice of 2.0L or 2.4L MIVEC*2 16-valve engines mated to the INVECS*3-III Continuously Variable Transmission. Both two and four-wheel-drive versions are available.
The RVR delivers reassurance and safety, with the RISE*4 impact safety structure and features available Forward Collision Mitigation (FCM) braking system and Blind Spot Warning (BSW) and Rear Cross Traffic Alert (RCTA).
*2: Mitsubishi Innovative Valve timing Electronic Control system
*3: Intelligent and Innovative Vehicle Electronics Control System
*4: Reinforced Safety Impact Evolution
Major design change
- Concept The design concept is "Impact and Impulse." As well as signature Mitsubishi toughness, the refined and original design projects a strong image, inviting drivers to follow their impulses and take on new challenges.
- Front view The new RVR brings an evolution in MMC's DYNAMIC SHIELD front design concept.
The bumper embraces the central protective shape from both sides and the squared horizontal and vertical line treatment of the grille and the skid plate under the bumper expresses strength and toughness. The new styling makes the hood deeper, adding to the presence projected by the front end. And the distinctive LED lighting layout, which locates the turn signals and fog lamps at the ends of the bumper, stamps a Mitsubishi brand look on the front end.
- Rear view The RVR uses LED rear combination lamps (except turn signals) in a sharp-looking design that stretches across the width of the car and accentuates the wide stance. The skid plate styling of the underside of the bumper projects a look of strength.
- Color The RVR is now available in vivid, intensely brilliant Red Diamond, sporty and energetic Sunshine Orange, and sleek, refined Oak Brown.
The Smartphone-link Display Audio (SDA) has been improved. The size of the display has been increased from seven to eight inches.
MMC has setup a special website at the following URL to provide the information about its exhibits at 2019 Geneva International Motor Show.
*Press releases and photos can be downloaded for use from the addresses below.
[Mitsubishi Motors Library]
[Special press site for the Geneva Motor Show 2019]
SOURCE Mitsubishi Motor Sales of Canada
For further information: Michelle Lee-Gracey, 905-483-3569, [email protected]