TORONTO, March 27, 2015 /CNW/ - Mediaplanet announces distribution of its first cross-platform edition of "Green Building", educating readers on innovations in this booming sector within Canada's building industry.
The print component of "Green Building" was distributed within the March 27th edition of The National Post, with a circulation of approximately 160,000 copies and an estimated readership of 420,000. The digital component is distributed nationally through a vast social media strategy and across a network of top news sites and partner outlets. To explore the digital version of the campaign, click here.
A campaign highlight comes from Mayor Gregor Robertson, covering topics from the country's sustainability stance globally, to his "Greenest City 2020" plan for Vancouver. Robertson offers a comprehensive overview and optimistic forecast for the state of green building in Canada.
This campaign was made possible with the support of Canada Green Building Council, Toronto Dominion Centre, University of Toronto School of Continuing Studies, HH Angus and Associates, and many more.
Mediaplanet is the leading independent publisher of content-marketing campaigns covering a variety of topics and industries. We turn consumer interest into action by providing readers with motivational editorial, pairing it with relevant advertisers, and distributing it within top newspapers and online platforms around the world.
SOURCE Mediaplanet Ltd
Image with caption: "There are examples of excellence and innovation in green building seen across Canada, including the Terrence Donnelly Centre for Cellular and Biomolecular Research, located in the heart of Toronto. (CNW Group/Mediaplanet Ltd)". Image available at: http://photos.newswire.ca/images/download/20150327_C7653_PHOTO_EN_13629.jpg
For further information: Press Contact: Alexis Patch, [email protected], 416 583 2220