TORONTO, March 25, 2015 /CNW/ - Mediaplanet announces the distribution of its fifth cross-platform edition of "Mental Health", raising awareness about mental health issues in Canada and exploring new advancements in the areas of child and youth mental health, workplace mental health, major mood disorders and substance abuse problems.
The print component of "Mental Health" was distributed within the March 25th edition of The National Post, with a circulation of approximately 160,000 copies and an estimated readership of 420,000. The digital component is distributed nationally through a vast social media strategy and across a network of top news sites and partner outlets. To explore the digital version of the campaign, click here.
Robb Nash, founder of the Robb Nash Project is the feature cover story; highlighting Robb's struggles with mental health and how he uses his musical talents to connect with children and youth who struggle with similar mental health issues. The campaign also features exclusive interviews with General Romeo Dallaire, peacekeeper during the Rwandan Genocide and PTSD awareness advocate, and Greg Stiemsma, Toronto Raptors Center who shares his battle with depression.
This campaign was made possible with the support of Lundbeck Canada, The Mental Health Commission of Canada, The Canadian Mental Health Association, Child Development Institute, Hincks-Dellcrest Centre, Great-West Life, Sun Life Financial, Kinark Child and Family Services, Hamilton Health Sciences, The Scarborough Hospital, Renascent and many more.
Mediaplanet is the leading independent publisher of content-marketing campaigns covering a variety of topics and industries. We turn consumer interest into action by providing readers with motivational editorial, pairing it with relevant advertisers, and distributing it within top newspapers and online platforms around the world.
SOURCE Mediaplanet Ltd
Image with caption: "After an accident that nearly took his life, Robb Nash experienced the effects of mental illness first hand. Years later, Robb ripped up his record deal to start the Robb Nash Project where he brings his musical talent to schools across Canada to connect with youth struggling with mental health issues. (CNW Group/Mediaplanet Ltd)". Image available at: http://photos.newswire.ca/images/download/20150325_C5010_PHOTO_EN_13547.jpg
For further information: Press Contact: Samantha Blandford, [email protected], 416-583-2261