Media/Photo Op Advisory - North America's Largest Eco-Business Zone Turns
Green Into Gold

    - Partners in Project Green Launches Green Purchasing Alliance and
    Ambassador Program on October 15 -

TORONTO, Oct. 7 /CNW/ - On October 15th, business leaders will gather to learn how Partners in Project Green leaders have turned sustainability into a business opportunity, at Partner's in Project Green's (PPG) "Turning Green into Gold: An Evening of Sustainability Networking". Initiated in 2008, by the Greater Toronto Airports Authority (GTAA) and Toronto and Region Conservation (TRCA), Partners in Project Green aims to develop North America's largest eco-business zone on over 12,000 hectares of land surrounding Pearson International Airport.

The Ambassador Network involves joining a community of companies working together to create a world-class eco-business zone, while providing enhanced personalized support and access to business specific greening opportunities.

At the event, PPG will also launch the Clinton Climate Initiative's Purchasing Alliance. This new purchasing group can reduce the cost of energy efficient products by 5-45 per cent for companies in the Pearson Eco-Business Zone. Purchasing Alliance vendors will be in attendance to share their technologies to help get companies on the road to energy savings.

Bob Willard, a leading expert on the business value of corporate sustainability strategies will be speaking at the event. Bob applies business and leadership development experience from his 34-year career at IBM Canada to engage the business community in proactively avoiding risks and capturing opportunities associated with sustainability. He is the author of The Sustainability Advantage, The Next Sustainability Wave and his latest book, The Sustainability Champion's Guidebook.

    What: Turning Green into Gold: An Evening of Sustainability Networking
    with Partners in Project Green

When: Thursday, October 15th, 2009 from 5:30 p.m. to 8:30 p.m.

Where: Toronto Pearson International Airport's Fire and Emergency Services Training Institute - 2025 Courtney Park Drive East, Mississauga.

Who: Councillor Susan Hall; Councillor Kyle Rae; Councillor Maria Augimeri; Toby Lennox, Vice President, Corporate Affairs, Greater Toronto Airports Authority; Brian Denney, Chief Administrative Officer for Toronto and Region Conservation, and business leaders from Brampton Board of Trade, Canadian Tire, RBC, Lange Transportation, ONEIA, GE, Unisource, Hatch Energy, and Oxford Properties, among others.

Sponsors: Greater Toronto Airports Authority, Region of Peel, City of Toronto, City of Brampton, City of Mississauga, the Clinton Climate Initiative and Toronto and Region Conservation.

For more information, visit

SOURCE Toronto and Region Conservation Authority

For further information: For further information: Media contacts for information and registration: Rowena Calpito, Supervisor, Media Management, Toronto and Region Conservation, Tel: (416) 661-6600 ext 5632, Mobile: (416) 358-3446, E-mail:; Scott Armstrong, Manager, Media and Communications, Greater Toronto Airports Authority, Tel: (416) 776-3129, E-mail:

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