McDonald's Canada brand transformation story
MONTREAL, Sept. 13, 2013 /CNW Telbec/ - Media representatives are invited to attend the Business Luncheon of the Board of Trade of Metropolitan Montreal on Monday, September 16, 2013, at noon. On this occasion, John E. Betts, President & CEO of McDonald du Canada, will be the guest speaker.
Mr. Betts are looking forward the opportunity to share the McDonald's Canada brand transformation story, and share details of the bold tactics that sparked a connection with consumers and had the market talking. He will speak about what lies ahead for McDonald's and why they are staying focused on the customer to continue accelerating performance while managing industry challenges.
|Date:||Monday, September 16, 2013|
|| From noon to 2 p.m.
Speech - 12:15 p.m.
|| Palais des congrès de Montréal
1001 Place Jean-Paul-Riopelle
The Board of Trade of Metropolitan Montreal has some 7,000 members. Its primary mission is to represent the interests of the business community of Greater Montréal and to provide individuals, merchants, and businesses of all sizes with a variety of specialized services to help them achieve their full potential in terms of innovation, productivity and competitiveness. The Board of Trade is Quebec's leading private economic development organization.
SOURCE: Board of Trade of Metropolitan Montreal
For further information:
RSVP with Sylvie Paquette, Coordinator, Strategy and Public Affairs, by phone at 514 871-4000, ext. 4015, or by email at email@example.com.