Media Alert/Photo Opportunity - Gatorade Canada Introduces G Series with
Elite Performance Athletes

TORONTO, Aug. 12 /CNW/ - PepsiCo Canada, licensee of the Gatorade(R) brand in Canada, will announce today that the G Series(TM) line of products will make its Canadian debut in Spring 2011. To help athletes get the most out of their performance, the G Series line-up provides fuel, fluid and nutrients before, during and after activity. Grounded in the latest sports nutrition research and developed in collaboration with athletes, the G Series platform showcases the Gatorade brand's deep understanding of the performance needs of today's athletes.

To celebrate this announcement, the G Series Performance Lab, a showcase of elite Canadian athletes including MMA champion Georges St-Pierre and ultra-marathoner Ray Zahab, being put to the test by Gatorade Sports Science Institute scientists.

    
    WHO:      Georges St-Pierre, reigning MMA world champion
              Matt Duchene, Colorado Avalanche centre
              Ray Zahab, ultra-marathoner
              Dale Hooper, VP Marketing, PepsiCo Beverages Canada
              Dr. Lawrence Spriet, Gatorade Sports Science Institute Canada

    WHAT:     G Series Symposium
              -  Media scrum with Georges St-Pierre
              -  Performance Lab testing
              -  Photo opportunities with athletes
              -  Interviews with Dale Hooper and Dr. Lawrence Spriet

    WHEN:     Thursday, August 12, 2010
              -  Performance Lab & Bod Pod Testing            2:00 pm
              -  Media Scrum with Georges St-Pierre           2:15 pm SHARP
              -  Photo opportunities with Georges St-Pierre,
                 Matt Duchene & Ray Zahab                     2:00 - 4:00 pm

    WHERE:    MaRS Discovery District, 101 College Street West, Toronto
    

For further information: To confirm attendance at media scrum, please contact: Chantelle Bernard, High Road Communications, 416.644.2289, [email protected]