Media Alert - Photo / Interview Opportunity - 24th annual Canadian Breast Cancer Foundation CIBC Run for the Cure in Toronto on Sunday, October 4, 2015

For the hundreds of thousands of women in Canada living with breast cancer and their loved ones, the support of Toronto participants means everything.

TORONTO, Sept. 29, 2015 /CNW/ - On Sunday, October 4, over 10,000 people from across Toronto will participate in the Canadian Breast Cancer Foundation CIBC Run for the Cure.  The CIBC Run for the Cure unites Toronto residents and people across Canada with one common goal - creating a future without breast cancer. 


Women, men, families, friends, colleagues, neighbours, students, volunteers and  sponsors who support the breast cancer cause.


The Canadian Breast Cancer Foundation CIBC Run for the Cure is Canada's largest single-day, volunteer-led, national event in support of breast cancer research, health education and advocacy programs. Participants walk or run their choice of one or five kilometers.


Sunday, October 4, 2015
Media Interview time: 9:00am (check-in at media tent)
Opening Ceremonies - 9:30 a.m.; 5k start - 10 a.m.; 1k start - 10:15 a.m.; Awards Celebration - 11:30 a.m.


Toronto: University of Toronto, St George (Downtown) Campus, Kings College Circle

For specific times and locations at all other CIBC Run for the Cure sites, visit

Please visit the onsite media tent for photo and interview opportunities. The following spokespeople are available for media interviews:

  • Lynne Hudson, ‎Chief Executive Officer, Canadian Breast Cancer Foundation

  • Victor Dodig, President and Chief Executive Officer, CIBC

  • Nancy Barber, Breast cancer survivor and CIBC Run for the Cure Local Hero. Keynote survivor speaker at the opening ceremonies

  • Kathy Phillips – a breast cancer survivor, singer and long-time supporter of the CIBC Run for the Cure. Kathy recently released a song written with two-time Academy Award Winner, Al Kasha, designed to inspire anyone who is going through a rough period in their lives. She will be performing at the Toronto Run Opening Ceremonies.

  • Dr. Toni Zhong, CBCF-funded Breast Cancer Researcher. Women with a breast cancer diagnosis can face emotionally challenging decisions about mastectomy and reconstruction, and may be poorly informed about risks, benefits, and alternatives to surgery. Dr. Zhong's research aims to support individual decision-making about breast reconstruction that will be more personal satisfying for patients in the long-term.

  • Dr. Catherine Sabiston, CBCF-funded Breast Cancer Researcher. Physical activity can reduce the risk of recurrence after breast cancer; yet almost 90% of women diagnosed with breast cancer are too sedentary. Dr. Sabiston's research will develop a training program and tools to help cancer clinicians identify women at risk for low activity, and support them to build physical activity into their lives. Dr. Sabiston will be conducting research at the site via survivor survey.

SOURCE Canadian Breast Cancer Foundation

For further information: Ashleigh Cartier, Media Profile, O: 416-342-1826, C: 647-982-8464,, #CIBCRunfortheCure


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