Media Advisory/Photo Op - CNIB hosts Eye Believe flash mob in Nathan Phillips Square

TORONTO, March 29, 2017 /CNW/ - As CNIB kicks off its 100th year, you're invited to join us for Eye Believe, a fun event in downtown Toronto celebrating the accomplishments of people who are blind or partially sighted. We will be setting the world record for the largest formation of a human eye image. Photographers will have an opportunity to capture an aerial view from Toronto City Hall.

Eye Believe is an example of how we work together every day to improve the lives of people with sight loss. This is the official start to CNIB's year-long centennial celebration program, filled with events, activities and storytelling focused on the people – past and present – who have changed what it is to be blind in Canada.


Friday, March 31, 2017

Photo Op:

7:30 a.m. – 8:00 a.m.


Nathan Phillips Square

100 Queen Street West, Toronto

Interview Opportunities:
John M. Rafferty – President and CEO, CNIB
Angela Bonfanti – Executive Director, CNIB Ontario-GTA
Andrea Chedas – Parent of client, CNIB Ontario-GTA

About CNIB: CNIB is a registered charity, passionately providing community-based support, knowledge and a national voice to ensure Canadians who are blind or partially sighted have the confidence, skills and opportunities to fully participate in life. To learn more, visit or call 1-800-563-2642.


For further information: Matisse Hamel-Nelis, Project Manager, Centennial Campaign, 416-486-2500 ext. 8355/; Shannon Simpson, Manager, Communications, 1-888-233-1232 ext. 5147/


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