Broncos ask media to direct calls to crisis communications firm to help manage overwhelming response to the recent tragedy
Important information for media – not for broadcast
HUMBOLDT, SK, April 11, 2018 /CNW/ - The Humboldt Broncos organization would like to extend gratitude and thanks to all of the worldwide media that have thoughtfully covered and humanized this horrific tragedy.
There has been a tremendous outpouring of support from people and organizations from across Canada and around the world. We are truly humbled and overwhelmed by the many acts of kindness and goodwill we have experienced.
Now, after working the past five days around the clock responding to inquiries, our depleted team needs to devote all our time to support our organization's families as they lay to rest their loved ones or care for their families in hospital.
We have contracted Takt Communications, a Saskatchewan crisis communications firm, to help us field incoming calls and provide the proper information to media. Please contact them directly for all future inquiries and they will make arrangements if you require interviews or comments from the Broncos organization.
Today, we have launched a crisis information microsite: www.humboldtstrong.info. The site will be the go to source for up-to-date information related to this tragedy. Media interested in receiving all Bronco media advisories and releases by email can opt in here.
SOURCE Humboldt Broncos
For further information: Media Contact: Tammy Robert or Grant Bastedo, Takt Communications, Phone: 1-844-447-2929, [email protected]