Media Advisory - "There are solutions" to youth homelessness concludes
Raising the Roof report; Sir Richard Branson calls on Canadians to support
Toque Campaign.
This event also marks the launch of Raising the Roof's annual National Toque Campaign. Proceeds from the campaign directly fund solutions to youth homelessness in communities across
Over the course of a year, 65,000 youth across
WHAT: National public release of Raising the Roof's Youth
Homelessness in Canada: The Road to Solutions report AND Launch
of Raising the Roof's annual National Toque Campaign. Sir
Richard Branson, Virgin Group, and Janice Thomson, Direct
Energy will make significant "calls to action" at this event.
PHOTO OP: VIPs plus large group of young people wearing Raising the Roof
toques.
WHO: Raising the Roof is Canada's only national charity dedicated
solely to finding long-term solutions for homelessness.
VIPs will include:
Emily, a previously homeless youth from St. John's
Sir Richard Branson, Virgin Group and founder of Virgin Mobile
Canada - this year's Lead Partner in the Toque Campaign
Janice Thomson, Executive VP, HR and Communications, Direct
Energy, Lead Partner for Raising the Roof's Youthworks
initiative
Councillor Janet Davis, Chair, Community Development &
Recreation Committee, City of Toronto
WHEN: Thursday, November 19, 10:00 - 11:00 a.m.
(Remarks: 10:00-10:30 a.m., interviews/photo ops. follow)
WHERE: Dundas Square, 2 Carlton Street, Toronto M5B 1J3
For further information: or to arrange an interview contact Susanna Smith: (416) 259-1423 (office), (416) 888-2074 (cell), or Maureen Deery: (416) 489-9531 (office), (416) 346-4910 (cell)
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