Media Advisory - Sam Sung Apple Business Card Saga Becomes a Roller Coaster Ride for Chosen Charity

VANCOUVER, Aug. 13, 2014 /CNW/ - Following the recent frenzy of bidding and media attention around the posting of Sam Sung's Apple business card on eBay, the roller coaster is now on a downward spiral as Sung & eBay decide to remove any recent bids deemed to be not credible, dropping the highest bid to $1,900.

Sam Sung generously chose The Children's Wish Foundation as the recipient of funds raised through auctioning off his ironic Apple business card, framed alongside his old uniform. The package went live on August 5^th and quickly made headlines as the bids skyrocketed above $12,000 within 24 hours.  Sung and eBay were quick to remove non reputable bids at the beginning of the process, but the upwards momentum continued and by Wednesday morning the collectors item was sitting at an impressive $80,000, enough to fulfill 8 new wishes for the wish granting organization.

Jennifer Petersen, Director of The Children's Wish Foundation BC & Yukon Chapter comments, "we were cautiously optimistic earlier this week, but as suspected it seems that the current bidders may not be serious bidders.  Sam is a very generous individual who has chosen to support our mission of fulfilling the most heartfelt wishes of seriously ill children, and we will be grateful for whatever the outcome may be."

Sung and Petersen are hopeful that there are still some serious bidders out there and will be closely waiting to see how the roller coaster ride ends this week.  "I know Sam is feeling disappointed" says Petersen, "but we are very proud to be his charity of choice and support him along the way".

The auction remains open until 10:00pm on Friday, August 15^th. 
To view the current status of the bid visit http://www.ebay.ca/itm/Sam-Sung-Apple-Specialist-Business-Card-Exclusive-Charity-Auction-/121403401377

The Children's Wish Foundation of Canada

Each year, thousands of Canadian children between the ages of three and 17 are diagnosed with a life threatening illness. Since 1984, The Children's Wish Foundation of Canada has worked tirelessly to grant exceptional wishes to over 20,000 children and their families.

This year, the Foundation expects to grant over 1,000 new wishes and is proud to have never refused a wish to an eligible child, and with the help of volunteers and generous donors, is able to grant nearly three wishes every day.  Each wish is an individual adventure, carefully structured to meet the needs of a particular child and family. The Foundation is a national charity with chapters in every province and territory. Visit www.childrenswish.ca for more information.

Image with caption: "Sam Sung auctions off his last Apple business card and will donate funds to Children's Wish (CNW Group/The Children's Wish Foundation of Canada)". Image available at: http://photos.newswire.ca/images/download/20140813_C2170_PHOTO_EN_4831.jpg

SOURCE: The Children's Wish Foundation of Canada

For further information: Jennifer Petersen, Director, British Columbia & Yukon, The Children's Wish Foundation of Canada, Phone: [phone], Mobile: [phone], Email: [email protected]