Media Advisory - Paul Coffey to share stories of the NHL, family and teamwork at BASF Knowledge Harvest 2017

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MISSISSAUGA, ON, Jan. 25, 2017 /CNW/ - BASF Canada is inviting members of the media to hear keynote speaker Paul Coffey at BASF Knowledge Harvest events across Western Canada. Former NHL defenceman known for his speed and scoring, Paul Coffey will share stories of his experiences in the NHL and the importance of teamwork and family.

The Knowledge Harvest events, which will be held in Portage la Prairie, Yorkton, Camrose and Swift Current throughout February and early March, are designed to celebrate growers and provide information about advances in the agriculture industry. The theme, Farming Out Loud, encourages the sharing of knowledge on innovative technology that is shaping the future of plant science in Canada and gives attendees the opportunity to share their experiences, giving a voice to the agriculture community. Demonstrations, clinics, videos and guest speakers set the scene for inquiry, discovery and inspiration.

"Focusing on growers and the breadth of their experiences sets the tone for a fun, interactive and educational atmosphere," said Ron Kehler, Business Director at BASF. "We are committed to working with growers and connecting them with like-minded individuals to share experiences in the industry."

Participants in the events will learn about ways they can make 2017 a success. Speakers will present on topics such as challenges in the marketplace, sustainability and stewardship; aspects of quality and yield; weed control; and the latest tools, techniques and technologies. There will be plant demos and videos, all to foster optimal methods of crop production.

The first event in Portage la Prairie takes place on Tuesday, February 14, 2017. Yorkton hosts the second Knowledge Harvest, Thursday, Feb. 16. Media are invited to talk to Paul Coffey and a representative from BASF. Please RVSP by February 3 at 4 p.m. to Emily Jenniskens at 519-434-1365 ext. 264 or


BASF Knowledge Harvest 2017
BASF Canada
100 Milverton Drive, 5th Floor
Mississauga, ON, Canada
L5R 4H1  


Portage la Prairie: Tuesday, February 14

Yorkton: Thursday, February 16                                                                       


Portage la Prairie: Canad Inns                                                                  

2401 Saskatchewan Ave. W.                                

Portage la Prairie, MB R1N 3L5

Yorkton: Gallagher Centre

455 West Broadway St.

Yorkton, SK S3N 2X1


Welcome and Media Registration: 9 a.m.

Keynote address: 9:15 a.m.

Interviews: 10-10:30 a.m.


About BASF

BASF Corporation, headquartered in Florham Park, New Jersey, is the North American affiliate of BASF SE, Ludwigshafen, Germany. BASF has nearly 17,500 employees in North America, and had sales of $17.4 billion in 2015. For more information about BASF's North American operations, visit

At BASF, we create chemistry for a sustainable future. We combine economic success with environmental protection and social responsibility. The approximately 112,000 employees in the BASF Group work on contributing to the success of our customers in nearly all sectors and almost every country in the world. Our portfolio is organized into five segments: Chemicals, Performance Products, Functional Materials & Solutions, Agricultural Solutions and Oil & Gas. BASF generated sales of more than €70 billion in 2015. BASF shares are traded on the stock exchanges in Frankfurt (BAS), London (BFA) and Zurich (BAS). Further information at


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For further information: Emily Jenniskens, ON Communication, Tel: 519 434-1365 x264, E-mail:

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