Media Advisory - Lace Up for the TELUS Walk to Cure Diabetes 2013

Inaugural Scavenger Hunt Launches in Support of Diabetes Research

TORONTO, June 5, 2013 /CNW/ - This year marks the largest fundraising goal ever of reaching $8 million in total donations and pledges supporting the TELUS Walk to Cure Diabetes. It is expected that more than 45,000 people across Canada in over 70 communities will "Join the Community" in an effort to reach this monumental goal.

New this year, JDRF and TELUS are launching the first ever TELUS Walk to Cure Diabetes Scavenger Hunt to encourage more Canadians to "Join the Community" by walking, pledging, fundraising or donating in support of diabetes research. It's time to dust off those sneakers and join the fun!

Taking place this year on June 9th at CNE-Bandshell Park you will walk alongside participants and search for hidden objects along the walk route for an opportunity to receive a prize. For a chance to win, participants must take a photo of each object they find, and can Tweet them using the official Walk hash tag #TELUSWalk.

What:   Scavenger Hunt - TELUS Walk to Cure Diabetes
June 9, 2013
Media should please check-in at the media table
Time: 10:00 a.m.
CNE-Bandshell Park
200 Princes' Blvd, Toronto
Who: JDRF youth ambassador, Hayden Simon; JDRF ambassador, Paul Levine; and JDRF representative Diana Iulianetti.


SOURCE: Juvenile Diabetes Research Foundation

For further information:

For more information about the TELUS Walk to Cure Diabetes and Scavenger Hunt or to arrange interviews and/or photo opportunities with spokespeople please contact:

NATIONAL Public Relations Contact:

Suzanne Koukal

JDRF Contact:

Sara Marano

TELUS Contact:

Chris Gerritsen

Organization Profile

Juvenile Diabetes Research Foundation

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