MONTREAL, May 30, 2014 /CNW Telbec/ - This week was held at the Ritz-Carlton, the 67th WIN (Worldwide Independent Network of Market Research) Annual Conference. At the end of the event, which for the first time in the network's history was held in Montreal, Jean-Marc Léger was reelected to the head of the most important Independent association of market research firms, which has among its ranks 75 of the largest independent market research firms from 73 countries.
Elected for the first time as President of WIN in 2010, the President of Leger - The Research Intelligent Group, has tripled the size of the Association, going from 28 Members to 75 in 2014.
« I can only be proud of the work we have accomplished over the last four years. Our activities now cover 95% of the world market and total revenues of 500 million euros. We are now a credible and solid alternative to other multinational giants such as IPSOS, Neilsen and other GFKs of the world » said Jean-Marc Leger, and concluded by stating that « Public opinion market research is becoming International and clients such as Merck, The Red Cross, Pfizer and Johnson & Johnson have increasing needs that we accompany them in all world markets where they conduct business ».
The 67th Conference, which took place from May 23rd to May 28th, hosted 65 of the 75 leaders of market research firms, Member of the WIN Network, to debate case studies, share technological advances in the field of market research and public opinion and meet major clients.
SOURCE: Leger, The Research Intelligence Group
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