MAZATLAN, Mexico, March 1, 2012 /CNW/ - The city of Mazatlan celebrated the 114th edition of Mazatlan International Carnival, themed "The Return of the Muses," from February 16-21. Ranked by Forbes as one of the world's biggest celebrations in February – third to Rio and Mardi Gras – Mazatlan's Carnival reported 340,000 people in attendance, reaffirming the popularity of the city's tradition across the world.
In addition to record-breaking attendance numbers, the Sinaloa Secretariat of Tourism reported 70% hotel occupancy during Carnival, representing an economic spillover of 260 million pesos. Hotel activity indicates that of the 32,000 tourists who were hotel guests during the 5-day celebration, 38% were tourists.
Thousands of Mazatlan natives, tourists and foreign residents enjoyed "The Festival of the Empires" parade, concerts, folklore, dance, entertainment and costumes to celebrate the "Mazatleco" community and its century-old tradition. Of particular mention is the Mazatlan Naval Combat, a commemoration of the victorious military defense against French Intervention in March 1864.
The Sinaloa State Prosecutor's Office issued a press release regarding the security task force implemented to ensure enjoyment for vacationers who came to Mazatlan to attend the 2012 Carnival. The release also states that the security measures were successful and that no consequential increase in crime was recorded.
"This success shows that security prevails in the Mazatlan Port," announced State Prosecutor Marco Antonio Higuera Gomez.
These materials are being distributed by Ogilvy Public Relations Worldwide on behalf of the Ministry of Tourism/Mazatlan, Mexico. Additional information is on file with the Department of Justice, Washington, DC.
SOURCE Mazatlan Tourism Board
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Kelsey Garvey, Ogilvy Public Relations Worldwide, +1-646-249-7629, [email protected]