Majority of Canadians prefer verbally sharing their holiday wish lists over
written word

    Future Shop launching holiday Facebook contest which makes gift giving
    easier and faster

BURNABY, BC, Nov. 10 /CNW/ - The rise of online and social media resources such as Facebook, Twitter and online guest registries over the last five years have been tremendous, but Canadians remain relatively dedicated to traditional forms of communication when sharing their holiday wishes. An survey commissioned by Future Shop found that five years ago 90 per cent of Canadians chose either verbal or hand written communication over email, social media tools, texting and online gift registries to let their loved ones know their holiday desires. During this time, there has been a growing trend toward online tools with 25 per cent of Canadians stating their plans to use online resources to share their holiday wish lists this year.

"We have seen considerable growth in online communication by our customers recently and Future Shop is responding by providing them with tools they want through things like our Community Forum, Facebook Fan Page and Twitter channels," said Nikki Hellyer, Director of Marketing at Future Shop. "As these tools continue to evolve and become more user-friendly, we predict there will be a shift towards higher online communication around holiday wish lists in the next five years. Remember the pencil and phone have over a hundred year head start - social media continues to gain tremendous steam."

Give and receive gifts on Facebook to win a $10K LG shopping spree

Widely known for their tech savvy customer, Future Shop is launching "Give. Receive. Win!," a new interactive contest application that allows users and their friends to create virtual stockings. Users can select items from Future Shop's product catalogue and virtually 'gift' them to each other, earning "karma points" for each gift they share. Participants can share this application with their friends and hang and decorate their stocking on their blog and social network profile. Since 'tis the season for giving, participants will be eligible to win a $10,000 LG Shopping Spree, in addition to a number of weekly LG prizes. The "Give. Receive. Win!" contest runs from November 13 to December 17.

Canadians want TVs, movies and computers this year

With the majority (55 per cent) of Canadians only listing one to three items on their wish list, the three most popular items they would like to receive this holiday are a flat screen HD television (19 per cent), movies (16 per cent) and a laptop or desktop computer (13 per cent). Other desired gifts that made the list included a GPS navigation system, small and large kitchen appliances, digital camera, digital photo frame, gaming console, MP3 player, mobile phone, hands-free device and blu-ray disc player.

Future Shop has put together a sneak peak at this year's holiday wish list for electronics and entertainment, whether naughty or nice:

    For the playful type
    -   Ion audio USB profile-series LP turntable (Web ID: 10130179) -
        perfect for the aspiring DJ, $139.99
    -   Michael Jackson: This is it CD (Web ID: M2172461), $14.99 (available
    -   Skullcandy Ink'd2 earbud headphones (Web ID: 10124413), $31.99
    -   Samsung N130 netbook (Web ID: 10132447) - $399.99
    -   Logitech V220 cordless laptop mouse (Web ID: 10125042), $42.99
    -   DJ Hero (Web ID: 10132519), scratch, mix and sample hot hits, $129.99
    -   Nintendo DSi (Web ID: 10129315) - handheld gaming and more, $179.99
    -   Scribblenauts (Web ID: 10128886) for Nintendo DS - fun gaming word
        play, $34.99
    -   TomTom Go GPS system (Web ID: 10113360) - use while driving hands-
        free, $219.99

    Crowd pleasers

    -   Keurig Single Serve Brewer (Web ID: 10114810) - for your favourite
        hot holiday treats, $169.99
    -   Sony Digital eReader (Web ID:10129252), new revolution of reading,
    -   Canon SD 1200 IS Digital Elph (Web ID:10130498) - catches all the
        holiday memories, $199.99
    -   LG solar-powered Bluetooth car kit (Web ID: 10125103), chat hands-
        free with sunlit charge, $69.99
    -   ConnectPro - the gift of installation and repair service, starting at

    Visually appealing

    -   Sony BRAVIA VE5 Eco Series LCD HDTV (Web ID: 10126484) - $2,499.99
    -   Insignia 1.8" Keychain Photo Viewer (Web ID: 10128417) - take the
        memories everywhere, $25.99
    -   Harry Potter and the Half-blood Prince Steel book - Future Shop
        exclusive (Web ID: M2172791), $39.99

Pricing above is as at November 9, 2009.

For those who have trouble deciding what to buy their loved ones, Future Shop carries gift cards sold in-store and online. Visit for more great gift ideas.

    * Study conducted by Asking Canadians between October 23st and 29th,
        2009. This national sample of 1,000 Canadians is accurate within
        +/- 3.1 percentage points.

About Future Shop

With 142 stores across the country and the nation's premier web store (, Burnaby, BC-based Future Shop is Canada's largest retailer and e-tailer of consumer electronics. The company employs more than 10,000 technology enthusiasts, has enabled its website to deliver unparalleled content about the products it sells and host an online community forum and tech blog for technology beginners and tech-savvy experts to exchange ideas, reviews, tips and other consumer electronics information ( As a proud corporate citizen, Future Shop has developed solutions to recycle used electronics (see and is committed to employee volunteerism and supporting non-profits organizations dedicated to transforming local youth into Future Leaders (see

SOURCE Future Shop

For further information: For further information: Media contacts, Elliott Chun, Future Shop,, (604) 412-1764; Stefanie Niewada, Optimum PR,, (416) 934-8020; In Quebec: Thierry Lopez,, (514) 905-7713

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