BRAMPTON, ON, Feb. 20, 2014 /CNW/ - A registered nurse from Brampton is one of several Ontario Nurses' Association (ONA) members starring in a new television commercial calling for an end to RN cuts now airing in the city and across Ontario.
Marcia Robinson (photo attached) is a registered nurse who works at St. Joseph's Health Care Toronto and is also the Local Coordinator for ONA Local 95.
"Marcia is the personification of a registered nurse in Ontario," said ONA President Linda Haslam-Stroud, RN. "Her intelligence, experience, skills and warmth come through on the screen and help drive home the message in our More Nurses ads - we need more RNs to provide better, safer patient care."
ONA's television commercials began airing in Ontario last week and are intended to raise awareness of the need for more registered nurses for the province. Ontario has cut more than 1,000 RN positions in the last two years alone, leaving the province with the second-lowest RN-to-population ratio in the country.
Robinson says she was proud to participate in the filming of the TV ad, noting that, "As RNs, we have seen the impact on patients that the shortage of RNs and the constant drive to cut budgets has had. By being part of the commercial, I'm really just doing what we as RNs are here to do: advocate for our patients."
Haslam-Stroud said that the research is clear on the impact on patients' health outcomes of RN cuts and insufficient numbers of RNs. "For every extra patient added to a nurse's workload, patient risk of suffering morbidity (complications) and mortality (death) rises by seven per cent," she said.
Robinson appears in the ad as a registered nurse who is caring for an elderly resident in a long-term care facility. In one scene, she is teaching the resident about the medications the resident has been prescribed.
She and ONA are urging Ontarians to question their MPPs on where they stand on RN cuts, or send a message to their MPP using the morenurses.ca website.
ONA is the union representing 60,000 registered nurses and allied health professionals, as well as more than 14,000 nursing student affiliates providing care in hospitals, long-term care facilities, public health, the community, clinics and industry.
Image with caption: "Brampton resident Marcia Robinson, RN, is one of several Ontario Nurses' Association members starring in a new TV commercial airing now across Ontario to urge an end to RN cuts. (CNW Group/Ontario Nurses' Association)". Image available at: http://photos.newswire.ca/images/download/20140220_C5937_PHOTO_EN_36945.jpg
SOURCE: Ontario Nurses' Association
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