Growing Startup Expands Proven Business Model with Second Subscription Offering
SAN FRANCISCO, Aug. 14, 2012 /CNW/ - Innovative children's multimedia company Little Passports is broadening its offerings today with the launch of its second subscription service for kids. The Little Passports USA Edition, featuring Sam and Sofia's travels around the 50 States, expands the company's offerings into an adjacent vertical. Similar to the original Little Passports World Edition subscription, the USA Edition delivers fun and educational content via monthly postal packages and online activities.
Over the last three years, Little Passports has quickly built a loyal and passionate community eager for more experiences with Sam and Sofia. The company initially launched in 2009 with a 12-month World Edition subscription box service delivering a new country each month via postal mail and online games. It quickly extended the service to 24 months based on customer demand. Now customers are asking for Little Passports to extend the World Edition to a third year.
"Our customers value the unique educational and engaging experiences we're providing to children," says Co-Founder, Amy Norman. "Our USA Edition launch represents one of many new products we intend to offer our community. We see huge potential to expand our content and experiences both online and offline. Our customers love the combination of tactile postal mailings with our interactive online games."
Little Passports USA Edition subscribers will receive a Discovery Kit during their first month, followed by an activity-packed 2-state journal every month thereafter. The initial Discovery Kit includes a letter from Sam and Sofia, a disposable camera and photo scavenger hunt, a USA Field Guide, USA wall map and USA scratch book. Each monthly 2-state journal includes 32 pages of activities, stickers, pop-out 3D Models, postcards and access to more content online.
About Little Passports
Launched in 2009, Little Passports inspires children to learn by providing fun and engaging experiences. The company is building a suite of multimedia products centered upon globetrotting characters Sam and Sofia. Little Passports has garnered international media attention for its innovative and creative products. The company is co-founded by best friends and fellow moms, Amy Norman and Stella Ma. Little Passports is backed by angel investors. To learn more about Little Passports, visit www.littlepassports.com.
SOURCE: Little Passports
For further information:
Amy Norman, Little Passports, Inc., [email protected], +1-650-209-0140