Kodak Introduces Latest Digital Camera for the Socially Savvy

KODAK EASYSHARE M590 is World's Thinnest* 5X Optical Zoom Digital Camera; Company Will Also Offer Larger KODAK PULSE Digital Frame

TORONTO, Aug. 23 /CNW/ - Kodak Canada today introduced the new KODAK EASYSHARE M590 Digital Camera, the ultimate social networking accessory for people who love to share their pictures. With Kodak's exclusive Share Button, consumers can tag pictures and videos directly on the camera for effortless uploading to popular social networking sites including Facebook, KODAK Gallery, Flickr and YouTube. Pictures can also be tagged to email and to send to any KODAK PULSE Digital Frame.

The new KODAK EASYSHARE M590 Digital Camera is the world's thinnest* 5X optical zoom digital camera. On top of its sleek, modern and stylish design, the camera also boasts advanced features including Kodak's Face Recognition feature that makes it simple for consumers to find and share the pictures they want, and Kodak's Smart Capture feature that helps them take better pictures automatically.

"We are thrilled to see how consumers have embraced Kodak's Share Button, sharing close to 8 million pictures using this button over the past few months alone," said Phil Scott, Vice President of Marketing, Digital Capture and Devices, Kodak. "With the new KODAK EASYSHARE M590 Digital Camera, we are continuing our commitment to bring to market innovative, intuitive and stylish products that make it fun and easy for today's socially savvy crowd to share all their favorite moments."

Kodak's Share Button gives consumers the ability to share pictures to multiple destinations at once; when they connect the camera to their computer, their pictures are automatically sent to the tagged destinations, saving valuable time and effort.

KODAK M590 Digital Camera Features:

    -   Share Button for easy upload to KODAK Gallery, Facebook, Flickr, and
        YouTube sites, as well as email
    -   World's thinnest* 5X optical zoom digital camera (uses SCHNEIDER-
    -   Built-in image stabilization
    -   Kodak's Face Recognition feature
    -   Kodak's Smart Capture feature
    -   2.7-inch bright LCD with KODAK Colour Science technology
    -   Li-Ion rechargeable batteries and in-camera charging
    -   HD picture and video capture

The KODAK EASYSHARE M590 Digital Camera will be available this fall for $199.95 CDN MSRP in silver, red, purple and blue at major retailers(xx) and Kodak.ca.

    New 10-inch KODAK PULSE Digital Frame

Kodak is also introducing a larger size for its popular and award-winning KODAK PULSE Digital Frame. The new 10-inch PULSE Digital Frame will be available this fall for $199.95 CDN MSRP at major retailers and Kodak.ca. With all the features of Kodak's current 7-inch PULSE Digital Frame, including Wi-Fi connectivity and a customizable email address, the 10-inch PULSE Frame is the perfect gift for the holiday season. The KODAK PULSE Digital Frame makes it easy for consumers to keep their frames fresh with new pictures and share with family and friends. Pictures can be emailed directly to the PULSE Frame from mobile phones, computers and any device with email capability. It also connects to FACEBOOK and KODAK Gallery photo albums, offers easy set-up with no software to install, and has an intuitive touchscreen interface.

With the KODAK PULSE Digital Frame, there is always something new to look forward to.

    KODAK Digital Camera Accessories
    A range of accessories are available for the KODAK M590 Digital Camera
    -   New KODAK Gripping Tripods available this fall in a variety of
    -   KODAK Cases, Bags and Neck Straps
    -   KODAK MICRO SDHC Memory Card
    -   KODAK Li-Ion Rechargeable Digital Camera Battery KLIC-7000
    -   Battery charger options including KODAK Li-Ion Universal Battery
        Charger K7700-C

* World's thinnest 5X optical zoom digital camera as of July, 2010

(xx) Colours and availability may vary by region

About Kodak

As the world's foremost imaging innovator, Kodak helps consumers, businesses, and creative professionals unleash the power of pictures and printing to enrich their lives.

To learn more, visit http://www.kodak.ca and follow our blogs and more at http://www.kodak.ca/go/followus.

More than 75 million people worldwide manage, share and create photo gifts online at KODAK Gallery - join today at www.kodakgallery.ca.

(C) Kodak, 2010. KODAK, EASYSHARE and PULSE are trademarks of Kodak. SCHNEIDER-KREUZNACH and VARIOGON are trademarks of Jos. Schneider Optische Werke GmbH used under license by Kodak.

Facebook(TM) is a registered trademark of Facebook Inc.

Flickr(TM) is a registered trademark of Yahoo, Inc.

YouTube(TM) is a trademark of Google, Inc.


For further information: For further information: Media Contacts: Lisa Perruzza, Ketchum, 416-355-7432, lisa.perruzza@ketchum.com; Sydney Dare, Ketchum, 416-355-7427, sydney.dare@ketchum.com

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