TORONTO, Jan. 8, 2014 /CNW/ - Steve Maich, Senior Vice President & GM of Publishing at Rogers Media, announced today the appointment of Karine Ewart as Editor-in-Chief at Chatelaine, effective January 13.
Ewart is charged with building on Chatelaine's momentum and expanding the leading women's lifestyle brand across multiple platforms while continuing to entertain, enlighten and engage its loyal audiences. Chatelaine is the #1 magazine in Canada in paid circulation, and the brand is currently available across seven platforms: print, online, tablet, mobile, TV, radio and merchandise.
"Chatelaine is a flagship brand at Rogers Media, and Karine has demonstrated she has the leadership, vision, enthusiasm and business savvy to shepherd this growth brand into a bright future," said Maich. "Karine is one of Canada's best magazine editors. She has a deep and intuitive sense of what readers want and need, and she has a deep passion for the place Chatelaine holds in the hearts of Canadian women."
Ewart has an impressive track record in publishing, both in Canada and south of the border. Ewart joined Rogers Media in 2011 as the Editor-in-Chief of Today's Parent, where she grew the brand's readership, successfully executing several multiplatform campaigns, and helped launch Today's Parent Approved. An expert in parenting, Ewart, who has four children, was a much-sought-after spokesperson on the subject on radio, TV and in print.
Ewart got her start in publishing as an Assistant Editor at Harper's Bazaar in New York, and was part of the team that launched The Knot in the U.S., which has expanded its online and print offerings to include The Nest brand for newly married couples and The Bump for parents. Ewart later held various editorial positions at FASHION magazine, including Features Editor, and became Editor-in-Chief at FASHION18.
"I am truly honoured to be selected to lead such an iconic brand, one that resides in the hearts of so many Canadian women," said Ewart. "I look forward to building on the momentum Chatelaine is currently experiencing, leading the wonderful team there and nurturing the strong relationship Chatelaine has developed with its audiences."
About Chatelaine and chatelaine.com
The country's leading women's media brand, Chatelaine makes "Everyday Extraordinary" for Canadian women and has been doing so for more than 85 years. Today, Chatelaine is a six-platform brand: available on television, radio, tablet and smartphone, plus in print and online. Chatelaine has a lively presence on social media sites, and Chatelaine.com is Canada's most engaged digital community for women 18+. With a team of "extraordinary" experts, Chatelaine brings together the very best of food (from The Chatelaine Kitchen powered by GE Café), style, decor, health and real life for women who want to look good, do good, feel great and make every day a little bit special. Chatelaine also has a line of retail products. Chatelaine is owned and operated by Rogers Media Inc., a division of Rogers Communications.
For further information:
Louise Leger, Chatelaine, [email protected], 416-764-4125