Just in time for Mother's Day, a new survey reveals 80% of Canadian moms wish they had more time in a day

Linden Bay wine engages a "Blissologist" to offer tips and advice on how working women can escape the pressures of daily life with more "me time"

TORONTO, May 7, 2012 /CNW/ - May is the month for moms and as the big day draws near, Linden Bay wine conducted a nationwide survey to see how mothers were feeling about balancing work and home life. Over 2,000 working moms between the ages of 18-­‐54 were polled and more than half feel the stress of trying to juggle their career and family commitments. The survey also revealed that over 80% of women wish they had more time in a day.

"Linden Bay wine is really about finding time to escape so we wanted to know how busy moms found time for themselves. Our survey revealed that moms are actually struggling to find that work/life balance so we thought Mother's Day would be the perfect opportunity to help them escape the pressures of daily life," said Andres Rios, Director of Marketing, Lifestyle Brands. "Beyond encouraging women to enjoy a few moments of relaxation with a glass of Linden Bay, we wanted to give them tips to help them find more time, and ideally, more bliss in their days. This is where the idea for a Blissologist came from."

To help deliver 'more bliss,' Linden Bay has partnered with psychotherapist and counselor Kimberly Moffit who will offer tips on how to solve the work-­‐life dilemma through health and wellness, nutrition and recipes, and lifestyle choices.

"Part of my job is to help women find ways to increase happiness and overall fulfillment as well as be motivated and decrease stress and anxiety," said Moffit. "What I hope to accomplish with the Linden Bay community, is offer professional advice on the little things we can do for ourselves to help with the daily grind."

In keeping with the spirit of Mother's Day, one lucky mom will also be awarded the escape of a lifetime with Linden Bay's Slip Away Escape Facebook contest. The wine brand has set up an interactive contest that invites the community to nominate a mom who deserves the ultimate weekend escape at either Grail Springs Resort in Bancroft, Ontario or Rockwater Street Cove Resort in Halfmoon Bay. The winner will be announced on June 5.

To enter the Linden Bay Slip Away Escape contest, visit: http://on.fb.me/Iz6eAK

For high resolution images, visit: http://bit.ly/IKkSVB

About Linden Bay Wines
Launched in January 2011, Linden Bay's Pinot Grigio, Sauvignon Blanc, Merlot and Cabernet Merlot are contemporary classic varietals that are delicious, stylish and approachable. Linden Bay is the perfect accompaniment to a moment of utter contentment. Slip away and enjoy some "me time" over a glass of Linden Bay.

For more information, visit: http://on.fb.me/Iz6eAK

About Vision Critical®
Vision Critical is a global research and technology firm that creates software and services solutions for over 600 clients, including one third of the world's top 100 brands. The company has offices across North America, Europe and Australia as well as a Global Partner Program that provides other research companies and consultants with access to top-­‐of-­‐the-­‐line technology. Its Sparq™ product is the most widely adopted community panel platform on the planet.

About the Survey
From April 3 to April 5, 2012, an online survey was conducted among 2,003 randomly selected Canadian mothers with children under 18 living in their household, who work full or part time and who are also Angus Reid Forum panel members. Discrepancies in or between totals are due to rounding.

About Blissologist Kimberly Moffit
Kimberly is a working psychotherapist and member of the Ontario Association of Counsellors, Consultants, Psychotherapists, and Psychometrists (OACCPP). Her practical work has focused on stress management, young women, and career counseling. Additionally, she is a coach and motivational speaker for youth entrepreneurs in Toronto.

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