JOHNNIE WALKER BLUE LABEL WELCOMES INDIA'S FESTIVE SEASON WITH A NEW BLEND, CONTINUING ITS CREATIVE PARTNERSHIP WITH RAHUL MISHRA

TORONTO, Oct. 1, 2026 /CNW/ -- Johnnie Walker, the world's No 1 Scotch whisky¹, announces the launch of the new Johnnie Walker Blue Label Indian Festive Blend, a rare new expression created exclusively for India's festive season. Building on last year's successful collaboration with acclaimed designer Rahul Mishra, the launch celebrates the meeting of exceptional Scotch Whisky craftsmanship and contemporary Indian design.

Johnnie Walker Blue Label Indian Festive Blend

Inspired by the vibrant flavours and spirit of India, the new limited edition blend has been created by Johnnie Walker Master Blender Dr Emma Walker using some of the rarest whiskies from the brand's unparalleled reserves of more than 10 million aging whiskies, where only one in every 10,000 casks is considered to have the remarkable depth of flavour required for Johnnie Walker Blue Label.

Developed specifically to complement the richness and diversity of Indian cuisine, the Indian Festive Blend is inspired by the harmony at the heart of India's culinary heritage, where spice, sweetness and aromatic complexity exist in perfect balance. The result is a bold yet refined Blended Scotch Whisky that is unmistakably Johnnie Walker Blue Label while offering a flavour profile inspired by the spirit of Indian celebration.

Dr Emma Walker, says: "I was captivated by the artistry of Indian cuisine, the way chefs balance bold spice with harmony, elegance and depth. That sense of balance became my inspiration for this special Blue Label blend.

"By layering aromatic notes of cardamom, clove and cinnamon with smooth sweetness and our signature depth of flavour, we've created a whisky that complements the richness of India's festive table while remaining unmistakably Johnnie Walker Blue Label."

Each sip reveals layered notes of fragrant cardamom and saffron, delicate rosewater and bright citrus, honeyed richness and chocolate-dipped fruit, all balanced by warm spices and a gentle wisp of smoke. Together, these flavours evoke the richness of the festive table, the warmth of shared celebration and the glow of fireworks lighting up the night sky.

The launch of the new whisky marks the second year of the Johnnie Walker collaboration with celebrated Indian couturier Rahul Mishra, continuing a shared commitment to craftsmanship, creativity and progressive design.

Rahul Mishra says: "The festive season in India is deeply rooted in emotion, generosity and togetherness. For me, true luxury carries meaning, preserving craftsmanship while creating lasting memories. Collaborating once again with Johnnie Walker Blue Label has been an opportunity to celebrate those shared values through design."

The Johnnie Walker Blue Label Indian Festive Blend will be available starting late October at participating liquor stores in Canada for consumers of legal drinking age while supplies last.

For further imagery click here

ENJOY RESPONSIBLY.

About Johnnie Walker:
Johnnie Walker is the world's number one Scotch Whisky brand^* (IWSR 2024), enjoyed by people in over 160 countries. Since the time of its founder, John Walker, those who craft its whiskies have pursued flavour and quality above all else.
Today's range of award-winning whiskies includes Johnnie Walker Red Label, Black Label, Gold Label Reserve, and Blue Label. Together, Johnnie Walker whiskies sell over 22 million cases annually (IWSR, 2024). It is the number one best-selling Scotch Whisky (IWSR, 2024) and number one trending Scotch whisky brand (Drinks International, 2025).

^*According to IWSR Global Database 2025 volume for 2024

About Diageo North America:
Diageo is a global leader in beverage alcohol with an outstanding collection of brands including Johnnie Walker, Crown Royal, Bulleit and Buchanan's whiskies, Smirnoff, Cîroc and Ketel One vodka, Casamigos and Don Julio tequilas, Captain Morgan, Baileys, Tanqueray, and Guinness.
Diageo is listed on both the New York Stock Exchange (NYSE: DEO) and the London Stock Exchange (LSE: DGE) and their products are sold in more than 180 countries around the world. For more information about Diageo, its people, brands, and performance, visit www.diageo.com. Visit Diageo's global responsible drinking resource, www.DRINKiQ.com, for information, initiatives, and ways to share best practices. Follow on Instagram for news and information about Diageo North America: @Diageo_NA.
Crafting iconic drinks chosen for life's moments.

_{___________________________}

¹ IWSR 2024

SOURCE Johnnie Walker

For more information contact [email protected]