VANCOUVER, July 27, 2016 /CNW/ - Starting this summer, JOEY Restaurants is expanding the Cup of Care philanthropy program with a new initiative called Scoop of Care. For the month of August, $1 from each scoop of our Spun Daily Ice Cream will be donated to a local charity or cause as chosen by JOEY employees.
"Scoop of Care was created from our employees' feedback and desire to find more ways to give back to their respective communities," said Jeff Fuller, owner and CEO of JOEY Restaurants. "At JOEY Restaurants, we are passionate about empowering our communities and making sure that they are provided with the necessary resources to be set-up for success. We surveyed partners in each city to determine what causes were most important to them. It was important to us that our employees had a voice in crafting Scoop of Care and determining what initiatives they wanted to support. We are all really excited to see where we can take this."
"We thought our Spun Daily Ice Cream was a great menu choice for the summer," said Executive Chef Chris Mills, "we have brought the process of making ice cream in house. We start with liquid nitrogen, which is –321°F, and combine it with the house made ice cream base. When the liquid nitrogen hits the ice cream base, it freezes instantly which produces extremely small ice crystals. This is what makes the creamiest and smoothest ice cream you have ever tasted. We will have one of our rotating flavours featured daily meaning there will be plenty of reason to come back!"
Flavours include:
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View all the selected charities via our website here.
Head to any JOEY location this August to participate in Scoop of Care and follow the story through @JOEYRestaurants and #ScoopofCare.
SOURCE Joey Restaurant Group
Image with caption: "For the month of August, $1 from each scoop of our Spun daily ice cream will be donated to a local charity or cause as chosen by JOEY employees. JOEY chefs start with liquid nitrogen, which is –321°F, and combine it with the house made ice cream base. When the liquid nitrogen hits the ice cream base, it freezes instantly which produces extremely small ice crystals. This is what makes the creamiest and smoothest ice cream you have ever tasted. Flavours include: • Tahitian Vanilla • Double Chocolate • Maple • Strawberry Jam • Salted Caramel • Sour Cherry and Chocolate - new for summer! • Espresso - new for summer! (CNW Group/Joey Restaurant Group)". Image available at: http://photos.newswire.ca/images/download/20160727_C2403_PHOTO_EN_742404.jpg
Image with caption: "Starting this summer, JOEY Restaurants is expanding the Cup of Care philanthropy program with a new initiative called Scoop of Care. For the month of August, $1 from each scoop of our Spun daily ice cream will be donated to a local charity or cause as chosen by JOEY employees. (CNW Group/Joey Restaurant Group)". Image available at: http://photos.newswire.ca/images/download/20160727_C2403_PHOTO_EN_742406.jpg
For more information, images or to arrange an interview please contact: Sasha Perrin, Communications Manager, JOEY Restaurant Group, [email protected], 604-699-5780
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