AURORA, ON, April 21, 2015 /CNW/ - Island Ink-Jet is pleased to announce the launch of its completely redesigned, mobile-friendly website https://www.islandinkjet.com and invites visitors to explore its new content.
Existing Island Ink-Jet customers will be pleased to find that, in addition to printer cartridges, the new website offers a vast array of office related products and supplies, office furniture, technology and much more. Over 10,000 new items have been added.
The expansion into office products appears to be a natural fit for this Canadian chain best known for retailing printer consumables and pioneering the retail-based ink cartridge refill service.
Created with the customer experience firmly in mind, the new website delivers a vast amount of content, including requests from customers – such as the inclusion of store-specific printer cartridge refill prices now found on the local store info pages.
The Island Ink-Jet product "Quick Finder" tracks users throughout their shopping experience and simplifies searches. It is easier than ever to find local Island Ink-Jet stores or to find a printer cartridge compatible with your printer.
"We feel that the retail market is changing considerably and Island Ink-Jet is poised for significant growth" stated Alex Schulz, President & CEO of Island Ink-Jet. "Online retailers have pressured traditional box store operators due in part to lower operating costs. Our hybrid model can offer the same products delivered faster and while providing much more localized support to the consumer.
An interesting fact is that Island Ink-Jet stores are operated by licensed small business owners and those licensees provide product related support and participate in the revenue stream from online sales in their community. When a business places an order with Island Ink-Jet, through profit sharing they are actually contributing to their local economy by supporting a business in their own community.
About Island Ink-Jet
Island Ink-Jet supplies a wide range of office related products and services including printer consumables such as ink and toner cartridges as well as offering an in-store printer ink cartridge refill service. The company was founded in 2001 and has stores throughout Canada.
SOURCE Island Ink-Jet
Image with caption: "Island Ink-Jet (CNW Group/Island Ink-Jet)". Image available at: http://photos.newswire.ca/images/download/20150421_C6069_PHOTO_EN_14551.jpg
For further information: Alex Schulz 905-629-3210 x2110, [email protected]